Paytient Earns Modern Healthcare's 2025 Best in Business Award for Innovation

Paytient's Innovative Approach to Healthcare Affordability



In a significant recognition, Paytient has been awarded the Modern Healthcare's 2025 Best in Business Award in the Patient Experience and Engagement category. This accolade underscores the company’s pioneering role in healthcare affordability and payment solutions, marking a pivotal moment in the industry. The importance of this award lies not only in the recognition of Paytient's achievements but also in highlighting the broader trends reshaping patient care and experience.

The Shift in Healthcare Affordability


As the healthcare landscape evolves, the emergence of the Medicare Prescription Payment Plan (M3P) has enabled Paytient to capture nearly half of the market. This innovative approach demonstrates a growing demand for affordable healthcare solutions, making Paytient an essential partner for insurers and employers. In 2025, soaring deductibles and costs exacerbated a critical need for flexible payment options. As a result, organizations increasingly sought robust infrastructures to facilitate their benefits, propelling Paytient's platform to remarkable levels of adoption.

Ubiquity of Access


The year 2025 was pivotal for Paytient, as members utilized its services across over 30,000 unique healthcare merchants. This reflects the employees' preference for accessing care from a range of providers rather than being limited to restricted networks. The flexibility and accessibility provided by Paytient have significantly benefited users, allowing them to take control of their healthcare decisions.

Accelerating Care Delivery


The escalation in the velocity of care enabled by Paytient is astounding. In just 2025 alone, the platform facilitated care volumes that were 200% higher than the total care volume delivered in the company’s history before that year. This remarkable growth highlights the urgency and need for Paytient's services in today’s healthcare market, emphasizing the critical role of affordability in modern benefit design.

Brian Whorley, the Founder and CEO of Paytient, remarked, "This award acknowledges that affordability is the critical missing link in modern benefit design. Whether for a Medicare beneficiary or an employee on a standard commercial plan, policy and coverage only work when they are financially accessible. We are honored by this recognition, which affirms our partnership with forward-thinking employers and insurers. Together, we are ensuring that no member has to choose between their physical health and their financial security."

Redefining the Experience for Employers


For self-funded employers and commercial health plans, Paytient addresses the challenges posed by rising costs and the need for healthy, satisfied workforces. Strikingly, 40% of individuals insured by employers reported avoiding care due to cost concerns. Traditional coverage often translates poorly into actual access to care; however, Paytient aims to redefine the concept of

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