Celebrating Two Consecutive Awards for Best Culture Transformation

Re-grit Partners Wins Prestigious Culture Award for Second Year

Re-grit Partners, based in Chiyoda, Tokyo, has proudly secured the Best Culture Transformation Award in the Middle Scale category at the Unipos Culture Award 2025. This recognition is awarded to companies that have successfully transformed their organizational culture using Unipos, showcasing clear achievements and signs of success.

This accolade stands as a testament to the collective efforts of all employees, from management to younger staff members, who have taken the initiative and consistently embodied the company culture. The focus on mutual respect, support, and shared learning among employees has been highly praised, reflecting the deep cultural transformation within the organization.

About the Unipos Culture Award 2025

The Unipos Culture Award 2025 is aimed at recognizing companies that have successfully undergone organizational changes or shown promising signs of transformation while utilizing the Unipos platform. This initiative serves not only to celebrate the achievements of those using Unipos but also aims to motivate and push forward those striving to improve their company culture—a challenging yet crucial theme.

Award Evaluation (Excerpt from Judges' Comments)

The judging panel highly commended Re-grit Partners' ability to design cultural transformation, where leadership and employees collaboratively drive the changes. The effective integration of core values into daily actions and the palpable penetration of the corporate culture across the organization significantly contributed to their selection in this category.

- Fostering Individual Growth: The company promotes a culture that encourages personal improvement for producing future leaders, ensuring that every employee has the opportunity to thrive, regardless of their position.
- Comprehensive Evaluation System: In addition to skill assessments, special focus is placed on the achievement of behavioral guidelines, deeply embedding the culture within the organizational systems.
- Mutual Participation: Leadership has consistently communicated the importance of culture, while new employees leverage Unipos to actively exemplify desired cultural behaviors.

Background of the Award Recognition

Founded in 2017, Re-grit Partners aims to produce 1,000 future CxOs, focusing on nurturing the next generation of leaders. To date, the consulting firm has assisted more than 800 transformation projects, primarily for large enterprise clients averaging over 700 billion yen in annual revenue. Establishing an environment where every employee can embody the company slogan and standards is critical in achieving this vision. However, multiple challenges existed, such as ambiguity regarding the actions required to embody these cultural values.

To address these challenges, Re-grit Partners focuses on visualizing and tracking actions tied to their cultural values through the Unipos platform, creating a system where appreciation flourishes. Young employees, especially those in their first three years, have taken crucial roles in driving this cultural transformation from the ground up. Here are some initiatives led by younger team members:

Cultural Initiatives

1. My Statement Panel: This initiative connects the annual slogan, "BREAK THROUGH," to tangible actions that every employee can relate to. All employees declare how they plan to embody the slogan, which is then displayed prominently within the office.
2. Use of Hashtags on Unipos: Employees share their daily praises using hashtags, creating a clear link between personal actions and the cultural framework. Additionally, first-year graduates remind their peers about posting, fostering a vibrant culture of appreciation.
3. Culture Award Ceremony: Recognizing exemplary cultural embodiment through awards enables the organization to clarify the specific behaviors associated with its cultural values, demonstrating their significance during an award ceremony attended by management.

Through these transformative efforts, the understanding of how behaviors reflect the company's principles has been significantly enhanced, nurturing a culture where mutual recognition thrives. This robust design of a system where challenge becomes ingrained in culture was crucial in securing the award.

Reception comments

Tomofumi Yamaki, CEO: "Since our inception, we have placed ‘people's growth’ at the core of our management philosophy. All our strategies and systems revolve around how to maximize individual capacities. The essence of culture lies not in its mere establishment but in embedding it into everyday decisions and assessments. This award is purely the result of the continuous efforts of all our dedicated employees, particularly our younger team members who have largely contributed to this cultural change."

Ora Tsutsui, Team Member: "I am thrilled that our integrated approach to culture transformation was recognized. Our ideology supports rookie employees in taking on challenges from the moment they step into the company, allowing me to engage in cultural transformation activities since the third month of my employment. I believe that a powerful managerial insight must complement employees' proactive changes for cultural transformation to materialize. This recognition reflects each employee's dedication to embodying the culture every day."

Future Outlook

Re-grit Partners will continue to leverage Unipos for the visualization of actions and appreciation. The firm aims to nurture an organizational culture where challenges perpetuate growth, systematically feeding the knowledge garnered from this framework back into supporting clients with their organizational transformations and the development of future CxO leaders.

About Unipos

Unipos aims to enhance organizational challenges through services, products, and consulting, aspiring to create an era where organizations can reshape themselves—contributing positively to society.

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