UV-Blocker Launch
2025-06-24 02:32:18

New Innovative UV-Blocker Umbrella Launches in Japan Amid Rising Summer Temperatures

New Innovative UV-Blocker Umbrella Launches in Japan



As summer approaches in Japan, a notable shift in weather patterns has caught the attention of both meteorologists and the public. In a shocking turn of events, the rainy season’s front has vanished entirely, resulting in unexpectedly high summer temperatures as early as June. The Japan Meteorological Agency has recognized these unusual conditions, reporting nationwide occurrences of summer days as early as the first half of June. With the UV index reaching critical levels, concerns about heatstroke and sunburn prevention have become pressing. In response to this urgent need, the UV-Blocker, an umbrella specifically designed for protection against extreme heat and UV rays, has officially launched for the first time in Japan.

The exclusive distributor of UV-Blocker in Japan, TurtoN Inc., headquartered in Koto City, Tokyo, has made this high-performance umbrella available for purchase starting in May 2025 through Amazon.co.jp.

Weather Forecast
Weather forecast as of June 18, 2025 (Source: Japan Meteorological Agency)

Unmatched Features of UV-Blocker


The UV-Blocker, which was developed by its founder who experienced skin cancer firsthand, is a professional-grade umbrella that specializes in UV protection. Since its introduction in the United States in 2005, the UV-Blocker has sold over 160,000 units and has garnered international recognition for its effectiveness. With a UV protection factor (UPF) of 50+, a 100% UV cut rate, and 100% shading rate, the umbrella has also received official endorsement from the American Skin Cancer Foundation, establishing its credibility as a leading product in sun protection.

Feature 1: Heat-Resistant Fabric and Patent Technology


One of the standout features of the UV-Blocker is its innovative heat-resistant fabric combined with a patented mesh structure, ensuring the internal temperature of the umbrella stays approximately 15 degrees Celsius cooler than the external environment. This technology effectively releases heat that typically accumulates inside, allowing users to feel as if they are in the shade, even under the harsh sun. It's especially popular among construction workers in Arizona, where temperatures can soar to above 45 degrees Celsius, significantly reducing the risk of heat-related illnesses.

Feature 2: Oversized Design for Maximum Coverage


Unlike traditional umbrellas, the UV-Blocker boasts an impressive diameter of 100 cm, offering full coverage not just for the face but also for the neck, shoulders, and arms. This comprehensive protection helps in preventing sunspots and premature aging caused by UV exposure, while also mitigating heatstroke risks. Furthermore, the umbrella features a one-touch open and close mechanism, making it compatible for use in both sunny and rainy conditions.

Feature 3: Sleek and Functional Design for Everyone


Recognizing that sun protection is essential for all genders, the UV-Blocker sports a simple and high-quality silver color that appeals to men, making them feel comfortable using it. The umbrella's sleek design has attracted a male demographic that previously hesitated to use sun protection products. Whether for business, outdoor activities, or leisure, the UV-Blocker is designed for everyday ease.

Product Details


  • - Product Name: UV-Blocker UV Protection Umbrella
  • - Retail Price: 7,980 JPY (tax included)
  • - Size: Diameter 100 cm; Storage: 30 cm
  • - Weight: Approximately 440 grams
  • - Features: UPF 50+, 100% UV cut and shading, heat resistance, patented structure, dual-use for sun and rain, one-touch open/close
  • - Warranty: 1-year product warranty (Japanese support available)

Where to Purchase


The UV-Blocker is available for purchase on Amazon Japan.

About the Distributor


  • - Company Name: TurtoN Inc. (Official Distributor of UV-Blocker in Japan)
  • - Location: 14th Floor, Telecom Center Building East, 2-5-10 Aomi, Koto City, Tokyo 135-0064
  • - Business Focus: Retail (Import and sale of overseas products)
  • - Official Website: TurtoN Official Site

For Media Inquiries


  • - Contact: Naoki Tsuchiya, Public Relations Department
  • - Email: info@turton.jp

For journalists seeking product images or usage scenario photos, please reach out to the contact listed above. We can also provide actual measurement data and user experience comments.


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Topics Consumer Products & Retail)

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