#Japan #Tokyo #Sekisui Chemical #Para Athletics #Japan Athletics

Sekisui Chemical and Japan Athletics Federation Partnership

In an exciting development for sports in Japan, Sekisui Chemical Co., Ltd., under the leadership of President Keita Kato, has officially signed on as a sponsor of the Japan Athletics Federation (JAF) starting April 2024. This partnership aims to enhance the growth and promotion of thrilling track and field events, further engaging the public in athletics.

On October 9, JAF President Yasuhiro Aomori visited Sekisui’s Tokyo headquarters to express gratitude for the ongoing support from the company and to share insights about the upcoming 2025 World Athletics Championships, which will be held in Tokyo for the first time in 34 years. During this meeting, Aomori shared anecdotes about the logistics of the event and conveyed his passion for expanding the reach of athletics across Japan.

This collaboration with the JAF is just one part of Sekisui Chemical's broader commitment to sports. The company has announced plans to also enter into a partnership with the Japan Para Athletics Federation (JPAF) starting in 2025. This initiative will further promote and strengthen athletics for all individuals, including those with disabilities. Sekisui Chemical aims to support both federations in spreading the inspiration, courage, and joy that sports can provide, aspiring to create a society where everyone, regardless of disability, gender, or age, can thrive.

During the meeting, Kato and Aomori engaged in discussions not only about the sponsorship but also about the vision for athletics in Japan. They underscored the importance of building an inclusive environment where sports can resonate with a diverse audience and inspire the next generation.

Engagement in Various Sports Initiatives

Sekisui Chemical’s commitment to sports extends beyond track and field. The company actively supports various sports and athletes, contributing to a diverse range of athletic events. Some notable initiatives include:

• - The SEKSUI Challengers, a social American football club team.
• - Yasutaka Uchiyama, a professional tennis player representing Sekisui Chemical.
• - Hina Hayata, a prominent table tennis player affiliated with Nippon Life.

Sekisui Chemical’s dedication to sports is part of a broader ethos embodied in its mission statement, “Challenges and Resilience.” Through initiatives like these, the company not only promotes athletics but also embodies the spirit of perseverance and growth that is crucial for both athletes and society.

For more information about Sekisui Chemical’s sports initiatives, visit their sports page at SEKISUI×SPORTS “Challenge of TASUKI”.

Conclusion

The partnership between Sekisui Chemical and the Japan Athletics Federation marks a significant step in fostering a vibrant and inclusive athletic community in Japan. As the nation prepares for the World Championships in 2025, this collaboration will pave the way for exciting developments in the sport and inspire countless individuals to engage in athletics.

Together with the Japan Para Athletics Federation, Sekisui Chemical looks forward to a future where sports can break barriers and empower every individual to achieve greatness. The mission is clear: to connect people through the universal language of sports, fostering an environment where everyone can participate and excel.