#Sweden #Stockholm #mobility solutions #EasyPark #Flowbird

EasyPark Group Joins Forces with Flowbird Group

In a significant move set to reshape urban mobility on a global scale, EasyPark Group has finalized its acquisition of Flowbird Group, a deal that unites two of the industry's frontrunners. This strategic partnership aims to leverage integrated digital solutions to alleviate mobility challenges in cities around the world.

Cameron Clayton, the current Chief Executive Officer of EasyPark Group, is taking the helm of the newly merged entity, while Frédéric Beylier, who led Flowbird, will step down. According to Clayton, the merger represents a meaningful stride toward optimizing urban space utilization. With a unified approach, EasyPark and Flowbird are committed to providing extensive parking and transport solutions tailored to the needs of city dwellers.

Enhancing Urban Livability

The goal of the newly formed organization is not only business growth but also a significant contribution to making urban environments more livable. By incorporating a range of smart transportation services, the collaboration is designed to help municipalities reinvest in public transport, develop greenspaces, and revitalize city centers. "Together, we are well-positioned to drive positive changes and improve quality of life in urban settings," said Clayton.

The acquisition provides a robust platform for innovative services that encompass mobile payments for parking, pay-and-display facilities, and efficient public transport solutions—all underpinned by insightful data analytics. This enables tailor-made services based on the unique requirements of each city, ultimately enhancing the user experience for residents and visitors alike.

Promoting Future-Ready Cities

The synergy of EasyPark and Flowbird places the joint entity in a prime position to future-proof urban mobility. Through the application of localized strategies, the venture will adeptly address varied city needs while employing smart technology to manage parking and transportation effectively. By optimizing the efficiency of these services, the organization aims to promote sustainable urban development.

Meanwhile, Frédéric Beylier expressed optimism about the transition. Reflecting on his journey with Flowbird, he noted, "This acquisition marks the beginning of an exhilarating chapter in the mobility sector, offering us the chance to unlock new opportunities for value creation across the board—be it for users, partners, or urban planners."

Focus on Customer Continuity

As the two companies merge, the immediate focus will be on maintaining service quality and continuity for existing customers. The structure and operational modalities of the new entity will be revealed incrementally, ensuring clients remain informed throughout the evolution.

The backing of investment firms like Vitruvian Partners, Verdane, and Searchlight Capital Partners L.P. indicates strong confidence in the deal's potential to enhance urban mobility solutions effectively.

Conclusion

In an appeal addressed to stakeholders in the mobility industry, CEO Cameron Clayton articulated his vision for the future, inviting city authorities, transportation agencies, and various organizations to engage in this transformative journey. The expectation is clear: by collaborating and sharing expertise, the unified organization can enact meaningful improvements in urban livability, steering cities toward a brighter, more sustainable future.

More developments regarding the organizational framework and operational plans will be shared as they take shape in the upcoming months.