Spectrum Holdings: Keith Dardis Takes the Lead as Executive Vice President of Spectrum Business
Spectrum Promotes Keith Dardis to Executive Vice President of Spectrum Business
On March 6, 2025, Spectrum made waves in the telecommunications industry by promoting Keith Dardis to the position of Executive Vice President of Spectrum Business. This pivotal role will guide the company's new business operations, which merge the legacy small-to-medium-sized business (SMB) and enterprise divisions. With Dardis at the helm, Spectrum is set to enhance its service offerings to commercial clients ranging from local small businesses to large enterprises.
In his new capacity, Dardis will manage all aspects of sales and business functions. This includes responsibilities for customer service, product development, human resources, and strategic business planning. He will also spearhead the implementation of Spectrum's industry-leading Customer Commitment, ensuring that businesses receive the highest level of service and support.
Dardis brings an extensive background to his role, having previously led the sales and business division of Spectrum Business. His wealth of experience encompasses a 30-year career in the communications field. Before his advancement to Executive Vice President, Dardis served as the Senior Vice President for Spectrum Community Solutions, focusing on the company's multi-dwelling unit (MDU) business since 2021.
Under the guidance of Adam Ray, Spectrum's Executive Vice President and Chief Commercial Officer, who continues to oversee Dardis, the company aims to leverage its complete portfolio of connectivity products.