#Japan #Tokyo #circular economy #ISO59000 #PackAire

Webinar on Circular Economy Implementation

On September 26, 2025, Satisfactory Inc. and PackAire Co. are co-hosting a webinar titled "Creating a Circular Economy Together with the Venous Industry," aimed at fostering effective collaboration in the circular economy through insights based on international standards like ISO59000.

Understanding the Circular Economy

The transition to a circular economy is critical for sustainable development. This involves rethinking product design (arterial) and post-use recycling (venous). Often, existing product designs neglect the recycling aspect, posing challenges in creating an effective circular flow.

The ISO59000 series, published in 2024-2025, offers essential international guidelines for integrating circular economy principles into business activities. It provides a comprehensive framework covering everything from design to evaluation, allowing companies to maximize resource efficiency across the supply chain.

Why a Combined Arterial and Venous Approach?

To achieve a successful circular economy, accurate metrics, knowledge, and cross-sector partnerships are vital. However, the industry has frequently focused on either design or recycling without addressing overall optimization. This webinar aims to tackle this issue by bringing together product design experts from PackAire and recycling specialists from Satisfactory, promoting a practical approach toward the circular economy based on ISO59000.

Details of the Webinar

• - Title: Creating a Circular Economy Together with the Venous Industry
• - Date & Time: September 26, 2025, from 14:00 to 15:00 (live stream) and October 2, 2025, from 13:00 to 14:00 (recorded session with real-time Q&A)
• - Format: Online (Zoom Webinar)
• - Target Audience:

- Those contemplating how to start initiatives for a circular economy
- Professionals from design, procurement, or production looking to evaluate recyclability of products
- Individuals interested in connecting with the recycling industry

Registration

Interested participants can register for free via the following URLs:

• - Live Session: Registration Link - Sept 26
• - Recorded Session + Live Q&A: Registration Link - Oct 2

Speakers

• - Motokazu Uchimura, CEO of PackAire
• - Kota Kamiki, Manager at Satisfactory’s Sustainability Promotion Department

Agenda

1. The Current Trends in Circular Economy and the Significance of ISO59000
2. New Perspectives on Product Lifecycle According to ISO59000
3. Challenges Faced in Promoting Circular Economy Today
4. Importance of Arterial and Venous Collaboration from a Manufacturing Perspective
5. Aiming for Circular Economy through Collaboration
6. Q&A Session

Features of This Webinar

• - Identify and address challenges in promoting a circular economy
• - Learn the importance of arterial and venous collaboration based on international standards, to guide your next actions
• - Gain insights to re-evaluate your company’s practices from both product design and resource recovery perspectives.

Future Expectations

This webinar serves as a starting point for ongoing conversations about actionable strategies. Future sessions will provide companies facing challenges in implementing circular economy practices with tailored solutions and continue to expand the network of arterial and venous collaborations.

About the Companies

PackAire Co. focuses on packaging development and consulting from the "arterial industry" perspective of the circular economy, providing practical support and information based on the latest domestic and international trends.

• - Location: 1-1-7 Minami, Kasukabe, Saitama
• - Representative: Motokazu Uchimura
• - Business: Packaging consulting, sustainability strategy support, market trend reporting, and workshops.

Satisfactory Inc. specializes in environmental consulting to resolve waste-related challenges, leveraging a network of over 4,000 domestic waste processing companies.

• - Location: 6F HF Hatchobori Building, 3-12-8 Hatchobori, Chuo-ku, Tokyo
• - Representative: Takeshi Komatsu
• - Business: Waste management, environmental consulting, and recycling product development.