Sandler Partners Expands Through New Appointment of Fred Silva as Director of Channel in Southwest

Sandler Partners Expands Its Team with Fred Silva

Sandler Partners, a prominent independent distributor of technology solutions, has announced a significant addition to its leadership team. Fred Silva is set to take on the role of Director of Channel for the Southwest region, a strategic move aimed at enhancing support for partners throughout Texas, Oklahoma, Arkansas, Louisiana, and New Mexico.

Fred Silva offers a wealth of experience, with a career spanning 24 years in the telecommunications industry. Notably, he has dedicated over 15 years to working directly with partners, earning a reputation for his exceptional communication skills, reliable support, and deep understanding of the ever-evolving technology landscape. His extensive background puts him in a prime position to assist partners in navigating opportunities and fostering growth.

According to Paul Seeley, Senior Vice President at Sandler Partners, “Fred brings an impressive blend of experience, solution insights, and partner advocacy to the table. He’s highly respected for his capability to turn dialogues into actionable strategies and outcomes. Our Southwest partners will significantly benefit from having a knowledgeable resource that comprehends their objectives and knows how to facilitate their success.”

Expressing anticipation about his new role, Fred stated, “Throughout my career, I have always maintained that strong partnerships are built on trust, responsiveness, and the commitment to act in the customer’s best interest. I’m eager to join a team that prioritizes these values and to begin supporting our partners in identifying avenues for growth.”

Sandler Partners: A Commitment to Partner Success

Sandler Partners emphasizes empowering its network of sales partners to deliver a comprehensive suite of technology solutions. The organization covers vital technological areas such as Cybersecurity, Artificial Intelligence (AI), Connectivity, Cloud Services, Mobility, Internet of Things (IoT), and more. With a focus on community, Sandler Partners helps its partners quickly navigate a vast portfolio of over 250 suppliers to find the right solutions for their clients.

The support network available to partner sales agents, Value-Added Resellers (VARs), and Managed Service Providers (MSPs) is robust, providing them with access to sales engineering expertise, marketing resources, and essential sales tools. Initiatives such as SCOUT and the Marketing Center within the Sandler Portal empower partners, enabling them to deliver exceptional quality and value to their clients.

Furthermore, members of the Sandler Partners community benefit from industry-leading negotiated agreements and a dedicated team ensuring that all commissions are tracked and compensated appropriately.

As the technology solutions landscape continues to evolve, Fred Silva’s arrival is expected to enhance Sandler Partners' capacity to meet the dynamic needs of partners. With his proven track record and commitment to building strong bonds, Fred is poised to be a valuable asset in driving success throughout the Southwest.

In conclusion, the inclusion of Fred Silva marks an important milestone in advancing Sandler Partners' mission to deliver top-notch support and solutions to its partners. As he steps into his new role, both Sandler Partners and its valued partners look forward to the advancements that this strategic appointment will bring.