#Japan #Tokyo #ANDST HD #Sixty Percent #Asian Fashion

ANDST HD Enhances Asian Fashion Portfolio by Acquiring Sixty Percent

In a significant move for the Asian fashion market, ANDST HD, a leading multi-brand company headquartered in Shibuya, Tokyo, has announced the acquisition of a 68% stake in Sixty Percent, a South Korea-based global e-commerce platform focused on Asian fashion. The acquisition agreement was signed on June 17, 2026, with the official transfer of shares set for June 30, 2026.

Sixty Percent operates the highly popular online store "60%", which showcases a range of over 2,700 streetwear brands from across various Asian countries, catering primarily to the tastes of teenagers and young adults. With intense competition in the e-commerce space, Sixty Percent aims to solidify its position within the industry by leveraging ANDST HD's extensive customer base and innovative expertise.

The acquisition capitalizes on the growing demand for Asian fashion in global markets, as consumers increasingly turn to unique street-style offerings. The combination of resources between ANDST HD and Sixty Percent is expected to enhance both brands' access to untouched markets and enable a more significant push into international cultures. ANDST HD is looking to further strengthen its multi-brand development and platform strategy by integrating the latest in Asian fashion and culture through this acquisition.

"With this strategic acquisition, we aim to broaden our horizons and greet the global fashion community with fresh, exciting designs and concepts rooted in Asian influences," said Yasuo Fukuda, President of ANDST HD.

Background on Sixty Percent

Founded on July 20, 2018, Sixty Percent was co-founded by Daiga Manabe and Nanae Matsuoka, who will continue to manage the company while retaining 32% ownership following the acquisition. The platform has become known for fostering cutting-edge streetwear and lifestyle brands from various regions including Korea, China, and Thailand. Currently, it boasts an extensive catalog of more than 200,000 items ranging from casual wear to designer collections, with a mission to bring Asian fashion into the global mainstream.

For further information about Sixty Percent, visit their official website or explore the 60% service site.

About ANDST HD

ANDST HD operates a group of diverse brands, including Adastria Co., Ltd., Element Rule Co., Ltd., BUZZWIT Co., Ltd., and Zetton Co., Ltd. They engage in various sectors including apparel, accessories, and food service. Their commitment to creating connections with various stakeholders aims to enhance excitement around fashion both domestically and internationally under the tagline "Play Fashion!"

For more about ANDST HD, visit their official website or check out their Instagram.

Through this robust acquisition, ANDST HD not only strengthens its market position but also signifies the ongoing evolution of Asian fashion on the global stage, reiterating its commitment to bringing diverse fashion offerings to a wider audience.