Princess Cruises to Unveil Star Princess Float in Rose Parade 2026 Celebration
Princess Cruises is set to celebrate the turn of the year with a remarkable appearance at the Rose Parade, scheduled for January 1, 2026. This year, the cruise line will exhibit a stunning floral float designed as a replica of the new Star Princess, capturing the enchanting beauty of Alaska and welcoming viewers to the start of its inaugural season in the breathtaking Alaskan wilderness.
The float, an extraordinary representation of the Star Princess, will sail down Colorado Boulevard in Pasadena, bringing to life Alaska's iconic landscapes through vibrant floral arrangements. The design integrates stunning elements like towering glaciers in ice-blue hues, majestic bald eagles, and playful humpback whales, all created from thousands of flowers, seeds, bark, and other natural materials. The float aims to encapsulate the adventure and incredible wildlife encounters that are synonymous with Princess Cruises' Alaskan excursions.
Marie Lee, the Chief Marketing Officer of Princess Cruises, expressed her excitement about the upcoming New Year celebration. She stated, "We are thrilled to welcome in the new year by sharing the wonder of Alaska with millions of people watching the Rose Parade. Our breathtaking float not only showcases Alaska's natural beauty but also pays tribute to Star Princess, your gateway to incredible discoveries and unforgettable moments at sea."
The float is designed to align with the 2026 Rose Parade theme, "The Magic in Teamwork," acknowledging the dedicated Princess crew who bring Alaskan voyages to fruition and the local Alaskans whose stories, art, and guidance enhance each guest's journey.
In addition to featuring the new cruise ship, the float will include references to the iconic show "The Love Boat," which introduced many to the joys of cruise vacations. Standing at 55 feet long and 21 feet high, the float will be decorated with over 300,000 flowers and natural elements, embodying the textures and colors typical of Alaska's majestic beauty. The float will also include animated designs, depicting Alaskan wildlife in action—from whales breaching icy waters to curious sea otters and bears fishing for salmon.
The 2026 season will mark Princess Cruises' largest-ever Alaskan expeditions, featuring eight ships, 180 departures, and 19 different destinations. Star Princess will operate weekly, seven-day Inside Passage cruises roundtrip from Seattle, starting in May 2026.
The Rose Parade, renowned for its intricate floral floats, lively marching bands, and high-stepping equestrian units, typically attracts 800,000 spectators and over 28 million viewers on television across the U.S. The Princess float, crafted by Artistic Entertainment Services, will encapsulate the spirit of the Rose Parade, known for celebrating community, creativity, and the enduring spirit of hope that brings people together.
Mark Leavens, President of the Pasadena Tournament of Roses, remarked on the honor of having Princess Cruises return to the parade, highlighting the shared values of travel inspiration and memorable destinations that both Princess Cruises and the Rose Parade represent.
For those interested in learning more about Princess Cruises and the exciting offerings for 2026, further information can be found through a professional travel advisor, by calling 1-800-PRINCESS, or visiting the Princess website at princess.com. The 137th Rose Parade, themed "The Magic in Teamwork," will unfold on January 1, 2026, followed by the College Football Playoff Quarterfinal at the Rose Bowl Game. This celebration remains a cherished tradition that captivates audiences globally each New Year's Day.
The float, an extraordinary representation of the Star Princess, will sail down Colorado Boulevard in Pasadena, bringing to life Alaska's iconic landscapes through vibrant floral arrangements. The design integrates stunning elements like towering glaciers in ice-blue hues, majestic bald eagles, and playful humpback whales, all created from thousands of flowers, seeds, bark, and other natural materials. The float aims to encapsulate the adventure and incredible wildlife encounters that are synonymous with Princess Cruises' Alaskan excursions.
Marie Lee, the Chief Marketing Officer of Princess Cruises, expressed her excitement about the upcoming New Year celebration. She stated, "We are thrilled to welcome in the new year by sharing the wonder of Alaska with millions of people watching the Rose Parade. Our breathtaking float not only showcases Alaska's natural beauty but also pays tribute to Star Princess, your gateway to incredible discoveries and unforgettable moments at sea."
The float is designed to align with the 2026 Rose Parade theme, "The Magic in Teamwork," acknowledging the dedicated Princess crew who bring Alaskan voyages to fruition and the local Alaskans whose stories, art, and guidance enhance each guest's journey.
In addition to featuring the new cruise ship, the float will include references to the iconic show "The Love Boat," which introduced many to the joys of cruise vacations. Standing at 55 feet long and 21 feet high, the float will be decorated with over 300,000 flowers and natural elements, embodying the textures and colors typical of Alaska's majestic beauty. The float will also include animated designs, depicting Alaskan wildlife in action—from whales breaching icy waters to curious sea otters and bears fishing for salmon.
The 2026 season will mark Princess Cruises' largest-ever Alaskan expeditions, featuring eight ships, 180 departures, and 19 different destinations. Star Princess will operate weekly, seven-day Inside Passage cruises roundtrip from Seattle, starting in May 2026.
The Rose Parade, renowned for its intricate floral floats, lively marching bands, and high-stepping equestrian units, typically attracts 800,000 spectators and over 28 million viewers on television across the U.S. The Princess float, crafted by Artistic Entertainment Services, will encapsulate the spirit of the Rose Parade, known for celebrating community, creativity, and the enduring spirit of hope that brings people together.
Mark Leavens, President of the Pasadena Tournament of Roses, remarked on the honor of having Princess Cruises return to the parade, highlighting the shared values of travel inspiration and memorable destinations that both Princess Cruises and the Rose Parade represent.
For those interested in learning more about Princess Cruises and the exciting offerings for 2026, further information can be found through a professional travel advisor, by calling 1-800-PRINCESS, or visiting the Princess website at princess.com. The 137th Rose Parade, themed "The Magic in Teamwork," will unfold on January 1, 2026, followed by the College Football Playoff Quarterfinal at the Rose Bowl Game. This celebration remains a cherished tradition that captivates audiences globally each New Year's Day.
Topics Travel）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.