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TOKYO AUTO SALON 2026: An Enthralling Automotive Extravaganza

The eagerly awaited TOKYO AUTO SALON 2026 is set to take place from January 9 to 11 at Makuhari Messe, Chiba. Known as one of the world’s largest custom car exhibitions, this event promises to deliver more than just visually stunning vehicles; it showcases thrilling motorsport experiences.

Event Highlights: Outdoor Action Awaits

One of the most exciting features of this year’s event is the outdoor event area. Fans can experience live demonstrations of various motorsport vehicles that are sure to keep them engaged throughout the day. The outdoor driving content will take place on January 10 and 11, giving attendees a chance to witness the incredible performance of top-tier vehicles.

On January 10, the iconic Honda F1 car will take center stage. Guests will be amazed as they witness the legendary Williams Honda FW11, a car that brought Honda its first constructor title in 1986, driven by Takuma Sato. This spectacular vehicle, equipped with a 1.5-liter twin-turbo engine, once achieved over 1000 horsepower during qualifying sessions. Attendees will also have the opportunity to hear the roar of the McLaren Honda MP4/6, driven by the legendary Ayrton Senna and Gerhard Berger in 1991, showcasing the beautiful sound of the 3.5-liter NA RA121E engine.

It is important to note that the F1 car demonstrations and engine start events will occur only on January 10. If the weather does not cooperate (including light rain), the driving events will be canceled.

Witness Rally Champions in Action

On January 11, gear up for more thrilling showcases with the appearance of the TOYOTA GR YARIS Rally1, which earned double titles in the 2025 World Rally Championship (WRC). Participants will witness the performance of Takamoto Katsuta as he takes the wheel of both the GR YARIS Rally1 and the customer-oriented GR YARIS Rally2.

Additionally, Toshi Arai will showcase his SUBARU WRX STI (VAB), and prepare for exhilarating drifting performances at D1GP Kick Off Drift, which will take place on both days in the outdoor event area. This variety ensures that every motorsport fan will find something that excites them!

Influencers and Engagement

In line with last year’s event, TOKYO AUTO SALON 2026 has announced its official influencers to promote the event. Notably, MORIZO, along with 11 other influencers, will share their experiences and insights on social media, enhancing the event's visibility to a broader audience.

Event Details

The TOKYO AUTO SALON will be held at:
Venue: Makuhari Messe (International Exhibition Hall 1-11, International Conference Hall, Event Hall, Outdoor Exhibition Hall)

Schedule:

• - January 9 (Friday):

- For Business Day: 9:00 - 19:00 (Silent Time until 14:00, no public access)
- General Public: 14:00 - 19:00

• - January 10 (Saturday): 9:00 - 19:00 (Public Access)
• - January 11 (Sunday): 9:00 - 18:00 (Public Access)

Tickets

• - Pre-sale Tickets are available online, with prices set at ¥4,000 for the business day on January 9 and ¥3,000 for general admission on January 10 and 11.
• - Note: All tickets will be digital (no paper tickets) and valid only for the specified date.

Stay updated on event details and ticket sales on the official TOKYO AUTO SALON website!

In conclusion, the 2026 Tokyo Auto Salon promises an extraordinary three days of automotive innovation, thrilling motorsport performances, and a vibrant celebration of car culture—don’t miss out!