#Japan #Tokyo #Nulab #Backlog #EDWIN

Exploring EDWIN's Collaboration through Backlog

In the competitive world of fashion, collaboration and efficiency are paramount for success. EDWIN, a renowned jeans brand under the company EDWIN Co., Ltd., is making significant strides in project management by integrating the Backlog tool provided by Nulab. This strategic move not only streamlines their operations but also enhances collaboration among various stakeholders outside their organization, driving successful project outcomes.

Behind the Implementation of Backlog

EDWIN operates in a landscape where product planning, e-commerce management, and promotional activities require seamless coordination across multiple departments. Alongside these operations, EDWIN actively engages in collaborative projects that involve partnerships with other brands and content creators. Previously, managing such projects relied heavily on tools like Excel, emails, and chats, leading to fragmented communication and inefficiencies.

To optimize their workflow, EDWIN adopted Backlog, enabling centralized management of tasks, documents, and communications. This shift has proven effective in managing the complexities associated with cross-department projects and collaborations.

Utilizing Backlog for Enhanced Collaboration

The unique aspect of Backlog is its ability to accommodate an unlimited number of users without constraints. EDWIN leverages this feature to ensure that relevant departments and external partners can participate in a unified project environment. This collaborative structure fosters a cohesive approach to project execution, allowing team members to work towards common goals clearly.

Backlog also allows for the systematic accumulation of project histories, which serve as valuable resources for future reference. Daily adjustments and short-term communications take place through chat tools, whereas significant decisions and information are meticulously documented in Backlog. This method ensures that knowledge is retained and can be easily accessed when needed.

Insights from EDWIN's Team

Team members from EDWIN, including Takahashi from the Information Planning Department, state that Backlog facilitates project management by visualizing timelines with Gantt charts. This visual representation of progress minimizes discrepancies in understanding, providing a clear overview of tasks that need to be addressed. For projects with predefined release dates or announcements, working backward to organize tasks is made significantly easier.

The ability to document promotional strategies and interactions within Backlog allows consistent referencing of past actions and decision-making processes, greatly assisting daily operations.

The Future of Team Dynamics

As labor demographics shift and diversity within teams increases, Nulab emphasizes the importance of 'Teamwork Management'. This approach aims to develop effective collaboration among team members from various backgrounds and employment types. By enhancing productivity and streamlining the working process, Nulab ensures that diverse teams can align their efforts towards achieving shared objectives.

With continuous improvements planned for Backlog and other Nulab services, the company is committed to adapting these tools to meet the evolving needs of their diverse clientele.

Nulab's Service Offerings

Nulab champions 'Teamwork Management', focusing on enhancing organizational productivity through tools that facilitate autonomous collaboration among teams. Services include:

• - Backlog: Project & task management tool for cohesive workflows. Learn more here
• - Cacoo: An online whiteboard for brainstorming and planning. Explore Cacoo
• - Nulab Pass: Enhancing information security and governance across organizations. Discover Nulab Pass

About Nulab

Nulab, led by Masanori Hashimoto, operates from Fukuoka City, with additional offices in Tokyo and Kyoto. With a commitment to innovation and efficiency, Nulab aims to empower teams across various industries.

For more information, visit their corporate site at Nulab and explore career opportunities at Nulab Careers.