BASE LAYER HOTEL Teams Up with balansa for Exclusive Merchandise Release in Nagoya

Exclusive Collaboration Merchandise Release

BASE LAYER HOTEL, a recently opened establishment in Nagoya by fav hospitality group, is poised to unveil an exciting collaboration with SOUND SHOP balansa, a well-known select shop based in Busan, South Korea. This special event will feature limited-edition merchandise and will take place at the SOCIAL CASTLE MARKET, hosted at Nagoya Castle on October 4th and 5th, 2025.

Unique Merchandise

The collaboration aims to highlight the unique aesthetics of both brands, incorporating the logo of BASE LAYER HOTEL into the designs of exclusive items that are only available at the event. Here's what you can expect:

- T-Shirts

Price: ¥7,150 (Tax included)
Colors: White, Black
Sizes: M, L, XL, XXL

- Crew Neck Sweatshirts

Price: ¥14,300 (Tax included)
Colors: Gray, Black
Sizes: M, L, XL, XXL

- Tote Bags

Price: ¥5,500 (Tax included)
Color: Navy
Size: Free

- Caps

Price: ¥6,050 (Tax included)
Color: Navy
Size: Free

Pre-Party and Launch Party Events

In addition to the merchandise release, the venue will host various exciting events during the market days. On October 3rd, don’t miss the pre-party at the BASE LAYER HOTEL’s MAISON YWE restaurant from 5 PM to 10 PM. Attendees can enjoy music, drinks, and appetizers while mingling with artists and local vendors. Admission is free to anyone who wishes to join.

For the main event, on October 4th, the hotel will also celebrate the launch of the culture city guide titled YOUR CITY IS GOOD?, featuring notable spots recommended by locals, including shop owners and artists from different genres. This launch party will run from 5 PM to 11 PM, showcasing a vibrant lineup of DJs and special guests.

About YOUR CITY IS GOOD?

YOUR CITY IS GOOD? is an innovative web media that serves as a cultural city guide. It focuses on the recommendations from locals across four genres—Food & Drink, Art, Music, and Lifestyle—aiming to offer a fresh perspective on urban exploration. Through curated content and event info, it seeks to redefine the true essence of each city it covers, enhancing the cultural experience for visitors.

Meet SOUND SHOP balansa

SOUND SHOP balansa is a prominent lifestyle shop and creative brand based in Busan, South Korea, renowned for blending 90s culture with contemporary streetwear. It has gained recognition for collaborating with local and international artists and brands, making it a key player in the region's artistic and retail landscape.

Venue and Facilities

BASE LAYER HOTEL is located in Naka Ward, Nagoya, and boasts 186 rooms alongside facilities such as a private sauna and a laundry room. The hotel is dedicated to providing guests with a comfortable stay while encouraging them to explore the vibrant culture of the city.

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