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A Refreshing Update for Yukimi Daifuku

As summer approaches in July 2025, the beloved ice cream brand Yukimi Daifuku by Lotte is set to unveil a stylish new packaging relaunch. This year marks a significant milestone for Yukimi Daifuku as it celebrates its 44th anniversary, a testament to years of providing comforting flavors that resonate with consumers' hearts.

The Creamy Delight
Yukimi Daifuku combines the delicate texture of soft mochi with rich, creamy vanilla ice cream, all encased in a beautifully rounded form. The unique recipe ensures that the confection remains soft even when frozen, maintaining its signature appeal. With each bite, it offers a comforting experience that aims to bring a little piece of happiness to those who indulge.

New Packaging, Same Heartfelt Message
In a bid to enhance the consumer experience, Lotte has decided to refresh the packaging. A new tagline has been incorporated, emphasizing the brand's dedication to uplifting people's spirits. Alongside this aesthetic upgrade, the thoughtful inclusion of a letter from the Yukimi Bunny printed on the inner lid serves as an encouragement for those who strive to stay positive in their daily lives.

Exploring Yukimi Daifuku's Origins
In an engaging promotional activity, Yukimi Bunny recently visited a local rice farm, contributing to the planting of the glutinous rice used in the making of Yukimi Daifuku. This hands-on experience not only strengthens the connection between consumers and the product but also highlights the journey of the ingredients before they transform into the delightful dessert we know and love. As the rice grows throughout the season, the anticipation for the harvest in the fall adds a layer of excitement and authenticity to the brand.

Join the Celebration!
To mark the packaging refresh, Yukimi Daifuku will host an exciting campaign on X, encouraging fans to participate for a chance to win a delicious supply of this iconic ice cream. Those interested in joining the campaign can follow the official Yukimi Daifuku account and engage with promotional posts from June 26 to July 8, 2025. Participants will have the chance to win one of thirty sets of ten Yukimi Daifuku packs. Details about the campaign can be accessed through the official account on X: Yukimi Daifuku Official Account.

Product Specifications

• - Product Name: Yukimi Daifuku
• - Release Date: Early July 2025 (Gradual rollout)
• - Categories: Ice Milk
• - Pack Size: 94ml (47ml×2 cakes)
• - Retail Price: 183 Yen (tax included)

Yukimi Daifuku continues its journey with an unwavering commitment to delivering joy through its delectable flavors, making every moment a little sweeter. As we wait to indulge in the new version, let’s appreciate the vibrant history and continued innovation that this cherished treat brings to our lives.

View the Virtual Factory Tour for an immersive look at Yukimi Daifuku’s creation process.

For further inquiries about the campaign, you can reach out via email at campaign@yukimi-lotte.info during office hours. Come and enjoy the delightful experience that is Yukimi Daifuku, where every bite brings a smile to your heart!