NEWLOCAL Partners with Sasebo City for Town Development
Overview
NEWLOCAL, a Tokyo-based company specializing in community development, has officially partnered with Sasebo City in Nagasaki Prefecture to create a master plan for the 'Tajiragawa Peninsula Nature Tourism Park Project.' This initiative aims to leverage the company’s extensive experience across Japan, including successful projects in Akita's Oga City and Nagano's Nozawa Onsen Village, to foster local collaboration rather than imposing an external vision.
The Vision for Tajiragawa Peninsula
The Tajiragawa Peninsula stands as a significant regional asset for Sasebo City, known for its breathtaking natural landscapes and a lifestyle deeply connected to agriculture and fishing. NEWLOCAL is committed to developing a master plan that not only captures the area's essence but also creates spaces where residents and visitors can gather, interact, and enjoy their stay. This approach seeks to amplify the peninsula's appeal through a vibrant and inclusive community.
Collaborative Development Process
To achieve this vision, NEWLOCAL will undertake various activities, including:
- - On-site Surveys: Conducting thorough assessments of the peninsula's unique attributes.
- - Interviews with Local Residents: Engaging with the community to gather insights and incorporate their needs into the plan.
- - Resource Inventory: Identifying and evaluating local resources available for tourism and community engagement.
- - Target Audience Analysis: Utilizing data to define target demographics and personas for the envisioned tourist experiences.
- - Conceptual Framework: Establishing a comprehensive future vision, concept, and key performance indicators for the entire peninsula.
The goal is to cultivate a lively atmosphere throughout the peninsula, encouraging both residents and tourists to engage with the area more meaningfully.
A Proven Track Record
NEWLOCAL has built a reputation for its comprehensive approach to town development, handling everything from planning to implementation and operation. Past projects have demonstrated the successful application of sustainable practices that resonate with local communities. This upcoming project will carry on that legacy by focusing on creating beloved spaces that highlight the region's resources.
Statements from Key Figures
Mayor Daizen Miyajima of Sasebo
Mayor Miyajima expressed his confidence in NEWLOCAL as a partner, noting its strong capabilities in developing tourism-focused community planning across various regions. He highlighted the importance of flexible ideas and accumulated expertise in promoting Sasebo's rich natural and cultural resources, stating, "I believe we will create an appealing tourist destination unique to Tajiragawa Peninsula."
CEO Ryō Ishida of NEWLOCAL
CEO Ryō Ishida talked about navigating the complex realities of population decline while keeping hope alive through community development. "The Tajiragawa Peninsula possesses unique resources, from views of the Kujukushima Islands to a cherished lifestyle connected to agriculture and fishing. Our aim is not just to preserve these assets, but to cultivate them. We will implement our experiences nationwide to ensure a sustainable future for the people of Sasebo."
About NEWLOCAL
Founded in July 2022, NEWLOCAL is driven by the mission, "Creating Happy Scenarios from Local Communities Together." The company focuses on real estate development aimed at achieving sustainable community models amidst declining populations. NEWLOCAL’s approach involves supporting people with passion in their communities by gathering ideas and funding, facilitating efficient and reproducible development processes.
Currently, the company has business ventures in six regions, including Nagano's Nozawa Onsen and Oga City in Akita, with plans to expand to ten by 2027. For more information, visit their
official site.