iQIYI International Unveils Global Trending Content for 2026, Highlighting Chinese Dramas and Micro Dramas
iQIYI International's Impact on Global Entertainment
On July 9, 2026, iQIYI, the leading online entertainment platform in China, announced a remarkable achievement with the launch of its Global Trending Content for the first half of 2026. The platform experienced an astonishing 130% year-on-year growth in overall viewership, demonstrating the increasing interest in its diverse offerings across international markets.
The Strategy Behind the Growth
The notable rise in popularity can be attributed to iQIYI's dual-engine strategy, combining premium long-form Chinese dramas with engaging micro dramas. This
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