AI Phone Orders
2025-11-26 06:52:11

Innovative Partnership between Lamp and IVRy to Automate Phone Orders with AI

Innovative Partnership between Lamp and IVRy



In a significant move for the food and beverage industry, Lamp Co., Ltd., based in Kyoto, and IVRy Co., Ltd., from Tokyo, have agreed to collaborate on the development of an AI-driven phone ordering system. This initiative aims to automate the order-taking process using IVRy’s innovative conversational AI technology, enhancing the efficiency of businesses in the takeout sector.

Background of the Partnership



The increase in demand for takeout and delivery in recent years has led to noticeable challenges within the restaurant industry. A major concern is the shortage of staff and the difficulties in managing orders during peak times or outside of business hours. Particularly, handling phone orders during busy periods places substantial strain on employees, leading to missed opportunities due to order management issues.

To address these challenges, Lamp, which focuses on digital transformation in dining establishments, teamed up with IVRy, known for its advanced voice AI applications. By combining their strengths, the two companies aim to revolutionize the phone order experience for restaurants, promote industry standardization, and ultimately enhance customer satisfaction.

Key Aspects of the Collaboration



Improved Order Handling


With this partnership, Lamp will strengthen the handling of phone orders during busy times and outside of normal business hours through the implementation of IVRy’s conversational AI, Aiburi. This system will be accessible 24 hours a day, 365 days a year, ensuring that no potential orders are missed, thus creating a seamless environment for both customers and businesses.

Automated Reservation Management (Upcoming)


Another exciting aspect of this partnership involves connecting the phone order system to reservations. Currently, human staff manage booking confirmations, which can lead to inconsistencies and missed reservations. The new system will allow Aiburi to autonomously manage reservations and automatically synchronize them with the TakeEats order management screen. This upgrade means customers can place orders smoothly without waiting, leading to increased customer satisfaction and a potential boost in sales for restaurants.

Benefits Expected from the Partnership



The collaboration between Lamp and IVRy is anticipated to yield several benefits for businesses utilizing TakeEats:
1. Enhanced Order Handling: With AI managing phones round the clock, businesses can ensure opportunities are not lost, even during staffing shortages or peak hours.
2. Improved Customer Experience: Customers will benefit from reduced waiting times and a more efficient ordering process, thereby raising their satisfaction levels.

Beta Testing Opportunities


Before the official launch of this new feature, companies are invited to participate in a limited beta testing phase for the AI phone order function. Interested parties can reach out through the designated contact form. Note that the recruitment for beta testers may conclude without notice once the target number is reached.

Insights from Company Leaders


Takumi Kono, CEO of Lamp Co., Ltd.


In response to this partnership, Takumi expressed his enthusiasm about working alongside IVRy, a company with impressive technical capabilities in conversational AI. He acknowledged the burdens faced by restaurants during peak times and emphasized the potential of integrating TakeEats with IVRy’s AI technology to deliver greater value to numerous dining establishments.

Ryoha Okunishi, CEO of IVRy Co., Ltd.


IVRy’s CEO also shared his excitement about the collaboration, recognizing the pressing concern of staff shortages within the food and retail sectors. He emphasized the importance of phone communication as a customer interaction point, and he is confident that merging TakeEats with Aiburi will address these challenges and enhance the overall customer experience.

Future Prospects


The two companies intend to launch a joint project to roll out the AI phone ordering feature in TakeEats-integrated establishments. Additionally, they will work on integrating phone order data with online order platforms to streamline restaurant operations further. By promoting a new model of restaurant digital transformation that leverages AI, phone systems, and ordering data, they aim to improve productivity greatly and foster sustainable business practices within the food service industry.

About TakeEats


TakeEats is a customizable online ordering platform for establishments selling food items, enabling them to efficiently handle pre-orders and payments online from as early as the same day. The service aids restaurants in overcoming operational inefficiencies associated with phone orders and facilitates a shift from paper-based management to an efficient digital system.

About Aiburi


Aiburi, a pivotal component of this collaboration, automates and standardizes phone responses utilizing advanced AI technology. Available around the clock, it not only improves operational efficiency but also elevates the quality of the customer experience by facilitating smooth communication and order management.

Lamp Co., Ltd. and IVRy Co., Ltd. are poised to make a considerable impact in the food and beverage industry with this innovative partnership, redefining how restaurants handle phone orders amidst rising demand for takeout and delivery services.


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Topics Consumer Technology)

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