Ureru Group Unveils Support Service for Japanese SMEs Entering the U.S. E-Commerce Market

Supporting Japanese SMEs for U.S. Market Entry

Ureru Group, which operates under the stock code 9235 on the Tokyo Growth Market, has recently announced a partnership with Ureru Global EC Inc. This strategic alliance aims to assist Japanese small and medium-sized enterprises (SMEs) in entering the U.S. e-commerce market. By leveraging local networks and expertise, this new service targets to break down barriers preventing SMEs from expanding internationally.

A Practical Model for SMEs

In the past, entering the U.S. market was often seen as a daunting challenge. High initial investments, lack of local knowledge, complex logistics, and legal procedures posed significant hurdles for many businesses. To address these concerns, Ureru Group has developed an innovative service model that makes U.S. market entry feasible for SMEs.

The service begins at a monthly fee of 150,000 yen and adopts a collaborative support approach that encompasses product design, sales strategy, local deployment, and incorporation assistance. This structure allows companies to minimize investment risks while gradually entering the U.S. market.

Strategic Entry into a Growing Market

The U.S. e-commerce market is one of the largest globally, with yearly revenues reaching trillions of dollars and continuous growth expected in the future. However, participation from Japanese companies remains limited, indicating a substantial opportunity for market penetration.

Ureru Group aims to use its extensive experience in digital marketing, established cross-border e-commerce frameworks, and local networks to roll out a replicable model that facilitates successful market entry.

Expanding Proven Marketing Mechanisms Overseas

By applying already successful marketing strategies established within Japan, the new service will optimize landing page designs, create compelling advertising creatives, conduct local test marketing, and utilize live commerce. This comprehensive support is designed to maximize the chances of successful sales upon entering the market.

The model is built on data-driven methods rather than relying solely on anecdotal experience, thus ensuring a highly replicable business structure.

Proactive Support for Continuous Achievements

Ureru Group's approach goes beyond mere advisory services. It ensures sustained success through a supportive system that includes regular consultations related to product strategies and localization efforts. Participants will benefit from shared intelligence about the local market and opportunities to consult online, and will also have access to community platforms that promote information exchange between businesses.

Additionally, services will encompass sustainable logistics support, B2B sales assistance, U.S. incorporation aid, travel support, and guidance on subsidies and grants. This overarching framework allows companies to focus on enhancing their core product value.

Creating Synergies Across the Group

This initiative is expected to synergize with other business segments within Ureru Group, enhancing overall growth. The utilization of AI in marketing for advertising optimization, integration of live commerce into sales channels, application of experiential data from the Group's D2C projects, and collaboration with its global communications endeavors aim to boost corporate value across the board.

Future Outlook

In the short term, Ureru Group intends to focus on increasing the number of companies utilizing this service and generating success stories. In the mid-term, the goal will be to accelerate the global promotion of Japanese brands in the U.S. market. Lastly, in the long run, the Group aspires to establish a foundation supporting Japanese companies in their global expansion efforts, securing sustained growth.

While the immediate impact on consolidated earnings is expected to be minimal, it is anticipated that this initiative will contribute to the expansion of revenue and enhance the overall corporate value of Ureru Group in the medium to long term.

The Group invites shareholders and investors to look forward to the exciting developments that lie ahead.