MIMARU and Sumitomo Corporation Launch Unique Clothing Sharing Service for Families Traveling in Japan

MIMARU Partners with Sumitomo Corporation for Family-Friendly Clothing Sharing Service

In a bid to alleviate the challenges faced by families traveling to Japan, MIMARU, operated by Cosmos Hotel Management Co., Ltd., is excited to announce the launch of a new clothing-sharing service called 'Any Wear, Anywhere'. This innovative service, in collaboration with Sumitomo Corporation, will be available starting January 19, 2026, with reservations opening on January 7, 2026.

A Solution for Family Travelers

Traveling with children often involves packing numerous clothes to accommodate various climates and activities. MIMARU understands the hassle of managing heavy luggage and the burden of returning home with unworn garments. This new service addresses these issues by enabling families to rent clothing tailored to their needs right at their destination.

The 'Any Wear, Anywhere' initiative allows guests of MIMARU to select clothing sets according to the season and planned activities, reserving them online before their arrival. This service reduces the need to transport large amounts of luggage and promotes more environmentally-friendly travel practices by minimizing the disposal of unused clothing.

Feedback from Guests

Early feedback from users has been overwhelmingly positive, emphasizing the convenience and practicality of the service. A traveler from Singapore remarked, "I usually don’t own winter clothes, and packing bulky winter outfits for my kids can be challenging. Renting was far more economical than overstuffing a suitcase." Another guest from Australia appreciated the additional space in their luggage, noting, "The clothing provided for exploring Tokyo was comfortable, and I had extra room for shopping." An American visitor highlighted the hassle-free experience: "Having the clothing ready upon arrival and simply returning it at the reception was effortless. Everything was clean and of excellent quality."

How It Works

Upon booking, families will have a choice of clothing based on their itinerary, which they can conveniently collect at MIMARU locations throughout Japan. After use, the rented clothing can be returned without any additional hassle, further streamlining the travel experience for families. This initiative not only enhances convenience but also aligns with sustainable tourism efforts, promoting a responsible approach to vacationing.

MIMARU prides itself on providing spacious accommodations starting from around 40 square meters, ideal for families and groups. More than 90 percent of guests are international families, and alongside clothing-sharing, MIMARU offers additional services such as same-day luggage delivery and other family-oriented initiatives, all designed to enhance the comfort and convenience of incoming travelers.

To learn more about this new offering, you can visit the official website of MIMARU and explore the details of the 'Any Wear, Anywhere' service.

Embracing Sustainable Travel

The collaboration between MIMARU and Sumitomo Corporation is definitely a step towards making travel less burdensome and more sustainable, encouraging families to explore Japan without the stress of packing and managing clothing. As they continue to innovate in the hospitality sector, services like these illustrate the commitment to enhancing the travel experience while also prioritizing eco-friendly practices.