ZINFI Achieves Highest Customer Satisfaction in G2's Summer 2025 PRM Grid, Reinforcing Its Leadership Position
ZINFI Technologies, Inc., a leader in Unified Partner Management (UPM) solutions, has achieved a remarkable milestone by earning the title of a leader in the G2 Grid® Report for Partner Relationship Management (PRM) for Summer 2025. This recognition comes with the highest customer satisfaction score in its category, showcasing ZINFI's dedication to providing top-notch service. This is the 15th consecutive quarter that ZINFI has maintained its leader status on G2, an accomplishment that underscores the trust and satisfaction of its extensive global user base.
The G2 Summer 2025 report is grounded in over 600 verified reviews, highlighting how ZINFI continues to set the standard for PRM software. The company’s platform has been acknowledged for its user-friendliness, robust features, and exceptional customer support. According to Sugata Sanyal, the founder and CEO of ZINFI, the company is thrilled to be recognized for its efforts, stating that this recognition reflects their commitment to facilitating seamless and data-driven collaboration with partners.
Among the key highlights from the Summer 2025 report is ZINFI's impressive customer satisfaction score of 97 out of 100, with all users rating the software four or five stars. An astonishing 98% of users would recommend their platform to others, and 94% believe ZINFI is moving in the right direction. These metrics are illustrated further by a Net Promoter Score (NPS) of 95, significantly surpassing the industry average of 79.
The report also emphasizes ZINFI's top-rated features like Individual Partner Portals (96%), Opportunity Management (95%), Action Tracking (95%), Marketing Material Bank (94%), and Role-Based Permissions (94%). These features not only reflect the company's commitment to providing a comprehensive platform but also facilitate the effective management of the partner lifecycle ranging from onboarding to co-selling and marketing initiatives.
ZINFI caters to a wide array of industries and company sizes, making it a versatile option for many businesses. G2 indicates that a large portion of ZINFI's customers are from sectors such as Information Technology, Computer Network Security, Telecommunications, and Consulting. Especially popular among mid-sized businesses (40%) and small enterprises (45%), ZINFI's platform facilitates quick implementation averaging just 2.4 months and a payback period of only 10 months. A recent reviewer indicated that ZINFI enables efficient management of thousands of partners across different regions, attributing their success to the platform's flexibility and excellent customer support.
Built to meet the needs of modern channels, ZINFI's UPM solution features advanced automation tools alongside AI-driven analytics, providing actionable insights to customize partner journeys. Their platform includes essential functionalities such as Partner Portal Management, Partner Onboarding and Training, Deal Registration, Lead Management, Through-Channel Marketing Automation, Partner Incentives, Rewards, and Business Intelligence Dashboards.
Moreover, ZINFI is recognized in related categories on G2, such as Through-Channel Marketing and Affiliate Marketing, signaling its broad applicability and relevance across different operational areas.
For organizations interested in exploring ZINFI's UPM solution, the complete G2 Grid® Report for Summer 2025 is based on reviews collected until June 10, 2025, available for download on their website. ZINFI also offers a 30-day free trial (no credit card required) allowing potential users to experience their advanced channel management applications firsthand.
ZINFI Technologies, headquartered in Silicon Valley, was founded by industry veterans with a vision to enhance partner relationship management. The company aims to streamline processes and ensure robust partner management utilizing a comprehensive SaaS platform. Interested parties can find more information about ZINFI's submissions of Unified Partner Management and download best practice guides at their official website. Engage with ZINFI through LinkedIn and follow their Channel Marketing Best Practices blog for the latest insights and updates on their offerings.