#Japan #Tokyo #Natori #Kita Ward #Cheese Tarad

Celebrating Cheese Tarad Day in Kita Ward

On February 23, 2026, Natori Co., Ltd. celebrated the inauguration of Cheese Tarad Day in Kita Ward, Tokyo. This special day marks the beginning of the production of the beloved snack, Cheese Tarad, and was celebrated with a vibrant event that brought the community together.

Event Overview

The Cheese Tarad Day event was designed to introduce local residents to the appeal of this unique product. Hosted at the Sun Square Plaza in front of Oji Station, attendees were treated to free samples of Cheese Tarad, game challenges, and various photo opportunities that created a festive atmosphere.

Event Details

• - Date and Time: February 23, 2026 (Monday, national holiday), 10:30 AM to 3:00 PM

(Note: The distribution of Cheese Tarad concluded early when supplies ran out.)

• - Location: Sun Square Plaza (Oji Station, Kita Ward, Tokyo)
• - Activities Offered:

- Free Cheese Tarad samples for event participants
- “2.23” second challenge game
- Photo spots featuring the Cheese Tarad mascot, the “Cheese Tarad Team®”

Sampling and Feedback

The event kicked off with the distribution of the luxurious Cheese Tarad, which garnered enthusiastic responses from attendees. Many shared their experiences, expressing excitement to see a fun family-friendly event centered around this snack. Some comments included:

• - “I saw it on social media and brought my family to enjoy the games and snacks. I hope there’s an event like this next year!”
• - “I always thought of Cheese Tarad as a drinking snack, but now I know it can be enjoyed as a treat. I want to share it with my kids!”
• - “Happy Cheese Tarad Day! It’s been a favorite of mine for years, and I’m glad to support it!”

What is Cheese Tarad?

Cheese Tarad is a unique snack featuring a layer of cheese encased in sheet fish paste made from cod. Since its release in 1982, it has gained a loyal following, loved for its perfect balance of rich cheese and light cod flavor. Not only is it enjoyed as a snack for drinks, but it can also be a delightful treat for any occasion.

Natori Co., Ltd. holds the trademark for Cheese Tarad and is committed to promoting the product in various contexts, including as a versatile snack for any time.

The Significance of Cheese Tarad Day

The establishment of Cheese Tarad Day on February 23 aims to encourage people to enjoy Cheese Tarad in different scenarios, be it casual snacking or special occasions. The day was registered with the Japan Anniversary Association in December 2022, marking an official celebration of this beloved product.

About Natori Co., Ltd.

Founded in 1937, Natori Co., Ltd. specializes in the manufacturing and sale of snacks, including various fish and meat products as well as dairy items. With a focus on freshness and quality, the company delivers snacks that are easy to enjoy and satisfy diverse consumer needs. They continue to innovate and adapt to changing trends in the market.

Company Information:

• - Name: Natori Co., Ltd.
• - Chairman & CEO: Saburo Natori
• - Location: 5-5-1 Oji, Kita Ward, Tokyo, 114-8611, Japan
• - Founded: December 1937
• - Business Focus: Production and sales of snack foods
• - Website: https://www.natori.co.jp

In conclusion, Cheese Tarad Day not only celebrates a beloved snack but also fosters community connection and enjoyment. The success of the event demonstrates how such gatherings can highlight local products and enrich the local culture.