#Japan #Tokyo #Eyewear #Zoff #SNAP GRIP

Zoff Introduces the Innovative SNAP GRIP Eyewear

Zoff, the renowned eyewear brand, is set to launch an exciting new product designed for ultimate comfort – the Zoff SNAP GRIP. This innovative eyewear features a patented structure, focusing exclusively on providing an unprecedented wearing experience. The launch will take place on May 16, 2025, across Zoff's stores (excludes outlets) and the official Zoff online shop.

The Innovation Behind SNAP GRIP

The core of the Zoff SNAP GRIP lies in its unique Zoff SNAP GRIP structure. Within the plastic temples, a thin layer of lightweight and flexible beta-titanium is embedded, which is then covered with a silicone sheath. This design not only lends a sophisticated look to the eyewear but also ensures exceptional fit and comfort.

The invention aims to eliminate excessive widening of the temples, allowing the frames to exhibit excellent resilience due to their spring-like qualities. Additionally, the pressure on the temples is evenly distributed, ensuring lasting comfort even during prolonged use.

A Range of Styles for Everyone

Zoff understands the importance of style alongside comfort. Therefore, the SNAP GRIP comes in three popular frame styles:

• - Wellington
• - Square
• - Boston

Wellington frames, highly favored by men, and Square designs equally appeal to a diverse audience. Meanwhile, the Boston frame is perfect for unisex styling, allowing anyone to express individuality. The range is designed for versatility – from vivid sports colors fitting for uniforms to classic shades suitable for everyday wear, including those that complement colored lenses beautifully.

Product Overview

• - Product Name: Zoff SNAP GRIP
• - Read as: ゾフ スナップ グリップ
• - Types: 3 styles, 4 colors; a total of 12 variations
• - Price: ¥11,100 (including set lens cost)
• - Launch Date: May 16, 2025 (with ZA251027 available online first)
• - Availability: All Zoff stores (excluding outlets) and online platforms

Detailed Features of the Frames

The lenses are designed to withstand distortions and return to their original shape, showcasing remarkable durability. By integrating the thin beta-titanium panel within the plastic temple, Zoff has successfully achieved a flexible yet robust structure. Coupled with a design that disperses pressure at the temples, Zoff SNAP GRIP assures an unparalleled wearing comfort.

Available Frame Options

• - Frame: ZA251026 (Wellington) – Available in 4 colors, priced at ¥11,100
• - Frame: ZA251027 (Square) – Available in 4 colors, priced at ¥11,100; released online on May 16, in-store availability to follow
• - Frame: ZA251028 (Boston) – Available in 4 colors, priced at ¥11,100

Customer Support

For inquiries:

• - General Customer Support: Zoff Customer Support, Tel. 0120-013-883 (Weekdays 11 AM – 6 PM)
• - Online Store Inquiries: Zoff Online Store, Tel. 0120-013-505 (Weekdays 11 AM – 6 PM)

In conclusion, the forthcoming Zoff SNAP GRIP provides an exciting new option for eyewear enthusiasts. With its commitment to comfort, durability, and style, Zoff continues to lead the charge in innovative eyewear solutions.