Heritage Capital Group Facilitates AirPro Diagnostics Acquisition by Rotunda Capital

Heritage Capital Group Facilitates AirPro Acquisition



On March 11, 2025, Heritage Capital Group, Inc. announced that it successfully advised AirPro Diagnostics, LLC in its acquisition by Rotunda Capital Partners. This strategic move emphasizes the increasing demand for advanced automotive diagnostic services and positions AirPro for significant growth within the industry.

The Role of Heritage Capital Group


Heritage Capital Group, known for its specialized focus on middle-market and emerging growth companies, acted as the exclusive financial advisor throughout the transaction. The firm has built a reputation for providing insightful guidance in mergers and acquisitions, and their expertise was pivotal in bringing this deal to fruition.

About AirPro Diagnostics


AirPro Diagnostics stands out as a leader in the realm of automotive diagnostic scanning, calibration, and programming services. With innovative technologies such as the AirPro device and the Auggie ADAS calibration tool, the company empowers collision repair shops to diagnose and calibrate vehicles effectively. This consistency ensures that vehicles meet original manufacturer specifications, enhancing safety and reliability for customers.

Lonnie Margol, CEO of AirPro, remarked on the exceptional experience of working with Heritage. He noted, "From the very beginning, they guided us through the process with confidence, ensuring every step was smooth and well-planned." Such testimonials underline the commitment of Heritage Capital Group to delivering thorough and meticulous service in complex transactions.

Rotunda Capital's Vision


Rotunda Capital, the private equity firm acquiring AirPro, is renowned for its operationally focused approach to transforming founder-led businesses. By aligning their strategies with management teams, Rotunda aims to create scalable, data-driven platforms that facilitate significant growth. Their track record since 2009 includes building successful enterprises across various sectors, including value-added distribution and logistics, making them an ideal partner for AirPro as it looks to expand its market reach.

Bill Prescott, the deal team lead for Heritage, commented on AirPro's position in the market: "AirPro is an innovative market leader in the ADAS calibration space. It was a pleasure to work with Lonnie and his team to find the right partner to capitalize on the growing market for ADAS services." This is indicative of the strategic direction taken by both companies towards leveraging technological advancements and market potential.

Looking Ahead


While the financial terms of the transaction remain undisclosed, the impact of this acquisition is expected to be profound. AirPro has built credibility in the automotive services sector, and the backing of Rotunda Capital facilitates further innovations and expansions in their service offerings.

Heritage Capital Group's commitment to providing expert advice in mergers, acquisitions, and other financial advisory services showcases its role as a vital player in the financial landscape. With a membership in Oaklins, a global network of mid-market M&A advisors, Heritage stands equipped to navigate complex financial scenarios, enhance enterprise value, and foster robust strategic growth within businesses.

In summary, this acquisition marks not only a significant milestone for AirPro but also highlights the continuous evolution of the automotive service industry in response to growing technological demands and consumer expectations. The collaboration between Heritage, AirPro, and Rotunda Capital epitomizes the proactive measures companies take to ensure they remain competitive and relevant in a rapidly shifting market.

Topics Business Technology)

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