#Norway #Oslo #Optronics Group #Lasse Irvam #CEO Award

Lasse Olav Irvam Honored as CEO of the Year

Lasse Olav Irvam, the Chief Executive Officer of Optronics Group, has earned the prestigious title of "CEO of the Year – Leadership in Industrial Safety & Gas Detection" awarded by Business Worldwide Magazine during their annual CEO Awards held in 2025. This recognition is a testament to his visionary leadership and the impactful strategies he has implemented at the helm of the company.

The awards, which spotlight dynamic and groundbreaking leaders, aim to celebrate individuals who inspire and provoke innovation within their industries. This year, the focus was not merely on company triumphs but on the leaders steering those successes. Irvam’s remarkable leadership at Optronics Group stands as an exemplary model of what it means to lead with purpose and integrity.

Founded in 2018, Optronics Group has carved a niche for itself as a premier manufacturer of high-precision optical gas detectors, catering to critical sectors like oil and gas, marine, mining, and biogas. With nearly 25,000 detectors distributed globally, the company has made significant strides while fostering a culture that values technical excellence as much as it does its people.

Irvam’s leadership philosophy centers around collaboration and a sincere dedication to his team. He emphasizes, “Our success is not just about what we make. It’s about how we work together, and why we do it.” From the outset, Optronics has focused on delivering tailored, high-quality solutions to its clients, with the PGxx11 series of detectors gaining international acclaim for reliability and precision, meeting the highest industry standards.

The strategy employed by Irvam avoids the pitfall of chasing volume for sheer growth. Instead, he believes in excelling at a select few areas, ensuring that Optronics Group maintains its status as a trailblazer in its field. The company’s operational philosophy of “One team, one Optronics” encourages all departments, including Research and Development, production, and supply chain, to work in concert. Irvam explains, “Human interaction beats any digital solution. Seeing each other daily builds trust, enables faster decisions, and creates a sense of unity that drives innovation.”

Irvam also places significant importance on nurturing talent, viewing employees not merely as resources but as invaluable contributors to the innovation process. Automation and AI are seen as tools that augment human capability rather than substitutes for human ingenuity. He insists, “Machines can only take us so far. At the core, it’s always people who drive innovation.” Hence, Optronics prioritizes the development and mentoring of its workforce, fostering an environment where employees feel empowered to make impactful decisions.

By refusing a one-size-fits-all strategy, Optronics Group has established itself as a responsive and agile player in the market, adapting its offerings to cater to the unique needs of different customers across various sectors. This flexibility, combined with technical excellence and a people-oriented culture, has solidified its reputation within the industry as a leader.

To learn more about Optronics Group and its innovative gas detection solutions, visit Optronics Technology. For more info about the Business Worldwide Magazine CEO Awards and other winners, check out Business Worldwide Magazine.