Discover the New Matcha Donuts at CU
On August 15, 2026, CU, the contemporary tea house located in Asakusa, Tokyo, is set to launch a new line of delicious donuts crafted with the finest Uji first-grade tea. After its grand opening on July 31, the establishment has become a trendy spot for donut enthusiasts and tea lovers alike.
CU (which stands for 'See You') reinterprets the Edo period tea house culture, blending traditional flavors with modern culinary techniques. The unique donuts are made using a proprietary blend of domestic ingredients, primarily featuring the fine characteristics of warabi starch, resulting in a delightful texture and taste.
New Additions to the Menu
The highlight of CU's latest offering is the introduction of four exquisite matcha donuts, each highlighting the rich aroma and taste of Uji matcha. The donuts are crafted from a dough that incorporates matcha directly, ensuring a vivid matcha flavor in each bite. The new flavors unveiled include:
1.
Matcha Kibi Sugar - This donut combines the subtle bitterness of matcha with the gentle sweetness of kibi sugar, providing a simple yet profound tasting experience that showcases the unique depth and aroma of Uji tea.
2.
Matcha Brown Sugar - Utilizing brown sugar sourced from Tarama Island in Okinawa, this donut offers a rich and deep profile enhanced by the refined bitterness of matcha. The balance of flavors results in a clean aftertaste that welcomes both brown sugar and matcha to shine.
3.
Matcha Glazed - Finished with a glaze made from Uji first-grade tea, this donut lets the matcha flavor come through without overwhelming sweetness, leaving a refreshing finish while spreading the nuanced flavors and rich aroma of Uji tea.
4.
Matcha An Butter - Combining sweet red bean paste from Hokkaido with creamy butter, this donut beautifully marries the rich flavors of the red bean, the slight saltiness of butter, and the bitterness of matcha, creating a satisfying and well-rounded experience.
Pairing and Enjoyment
CU offers a delightful assortment of sweet treats that perfectly pair with both Japanese tea and coffee. Guests are encouraged to explore and enjoy this unique combination, allowing them to experience the depth of flavors from Japanese ingredients.
The CU Experience
CU captures the essence of traditional Japanese tea culture while incorporating a contemporary twist. The café not only provides renowned homemade donuts but also engages in serving high-quality Japanese tea and domestic craft gin. The first floor is currently operational, with plans to open the second floor by the end of September 2026. This new space will function as an inviting environment for community engagement, events, and cultural exchanges.
Visit CU
CU is located at:
- - Address: 2-13-1, Kasuga Building, Asakusa, Taito-ku, Tokyo, 111-0032
- - Phone: 03-6284-7388
- - Opening Hours: 10:00 AM - 10:00 PM (Business days may vary. Check their official Instagram for updates)
Company Information
CU is operated by ORI Corporation based in Taito, Tokyo, committed to intertwining Japan's finest offerings in ways that create new value and shine a light on Japan's rich tourism industry. The company emphasizes connecting both traditional and modern experiences and aims to foster a new form of tourism that bridges Japan to the world.
Contact ORI Corporation:
- - Address: 2-14-3, Hanakawado, Taito-ku, Tokyo, 111-0033
- - Phone: 03-5830-6804
- - Email: [email protected]
- - Representative: Yuuto Hara