Iiseikatsu Revolutionizes Rental Housing Information
In an exciting development for the real estate industry, Iiseikatsu Co., based in Minato, Tokyo, has announced a partnership with Advance Home Co., located in Kawaguchi, Saitama. Beginning in November 2025, these two companies will officially launch a new platform known as 'Iiseikatsu Square' that aims to enhance the distribution of rental housing information across the country.
Background of the Initiative
With Japan facing significant demographic challenges, including a declining birthrate and an aging population, the rise in the number of vacant homes has become a pressing issue. Reports indicate that from 1988 to 2018, the availability of rental and sale properties has doubled. This increase has heightened the need for effective utilization of existing housing stock, which is particularly crucial as society grapples with evolving housing demands.
Addressing these concerns, the Iiseikatsu Square platform has been developed to facilitate a smoother flow of rental information, allowing prospective tenants to search for properties that meet their specific criteria effectively. The initiative underscores the importance of creating an organized rental market that aligns with these diverse living needs.
Emphasis on Security
As digital transformation sweeps through industries, the escalation in cybersecurity risks, compounded by a push for cost efficiency, has fueled the rapid adoption of cloud services. The Japanese government is keen on leveraging cloud capabilities to ensure safer and more efficient administrative processes, promoting principles like 'Cloud by Default.'
Modern cloud services commonly include robust security features as standard offerings, with options for enhanced capabilities. Such measures fortify security and adhere to global standards, making cloud solutions more efficient when compared to traditional on-premises systems.
The increasing incidents of data breaches have escalated concerns surrounding information security. This landscape necessitates that businesses enhance their IT infrastructure with solid security strategies and continuity plans, ensuring that they can withstand potential risks.
What is Iiseikatsu Square?
'Iiseikatsu Square' aims to streamline real estate rental operations through a robust inter-agent distribution site. Rental agencies and property management companies can post property listings and conduct searches free of charge, boosting operational efficiency through features like real-time integration with core systems, booking viewings, and processing applications.
By enabling communication that traditionally relied on methods such as phone calls or faxes to transition to chat-based platforms, the speed and accuracy of interactions between agents and customers will significantly improve. This system supports the entire rental process, from listing vacant properties to scheduling viewings and managing tenant applications, making it a comprehensive tool for easing the burden on real estate professionals.
The Vision of Iiseikatsu
Iiseikatsu is driven by the mission of 'Fostering Numerous Good Lives through Technology and Heart.' As a real estate tech firm, it offers a comprehensive suite of SaaS solutions targeted at real estate markets, effectively adapting to legal changes and technological advancements. Their goal is to foster a seamless living environment by implementing solutions that resonate with their local counterparts across Japan.
Company Overview
Company Name: Iiseikatsu Co., Ltd.
Location: 5-2-32, Minami Azabu, Minato-ku, Tokyo, Kowa Hiroo Building 3F
Established: January 21, 2000
Capital: 628,411,540 JPY (as of March 2025)
Business Focus: Development and provision of SaaS for the real estate market.
For further information, please contact:
Iiseikatsu Co., Ltd.
Marketing Department, Public Relations
Phone: +81-3-5423-7836 (Weekdays 9 a.m.-6 p.m.)
Email:
[email protected]