Experience Tokyo's Tradition and Innovation at Chandeur Ueno Store's Limited Offerings

Discover Tokyo's Cultural Essence at Chandeur Ueno Store

Chandeur Ueno, managed by Atre Co., is set to launch a special collection from the 'Tokyo Tokyo' brand by Yagi Co. beginning October 24th. This initiative aligns with Tokyo's efforts to promote its unique blend of tradition and modernity. Located at the heart of Ueno, a city known for its cultural and artistic richness, the store will provide an opportunity for both local and international visitors to experience the very essence of Tokyo.

The Tokyo Tokyo collection features a variety of uniquely designed products, including:

1. Tokyo Tokyo T-Shirt

This eye-catching t-shirt boasts a faithful and precise print of Hokusai Katsushika's renowned work, "Fujisan View from the Kagawa Region". This piece is part of the 'Thirty-Six Views of Mount Fuji' series, offering a window into Japan's artistic heritage while appealing to modern tastes.

2. Tokyo Tokyo Tote Bag

Adding a stylish and functional accessory to your wardrobe, this tote bag showcases a prominent image from Hokusai's "Under the Great Wave off Kanagawa." Printed on heavy canvas, this bag enhances everyday outings while highlighting the beauty and power of Japanese art, making it not just a bag, but a statement piece.

3. Tokyo Tokyo x Hello Kitty Tote Bag

An exciting collaboration, the original tote bag features the famous character Hello Kitty alongside the 'Tokyo Tokyo' logo. This playful design captures a younger audience while merging contemporary pop culture with traditional Japanese aesthetics, bridging generations through a common affection for cute and creative designs.

What is Tokyo Tokyo?

'Tokyo Tokyo' is a trademark registered by the Tokyo Metropolitan Government, promoting the city's charm as an iconic representation. Its logo reflects the dual values of 'tradition' and 'innovation' that Tokyo embodies. The initiative aims to attract tourists both domestically and internationally, enhancing the Tokyo brand's global presence.

For more details about this fascinating initiative, you can visit Tokyo Tokyo's official website.

About Yagi Co.

Founded in 1893, Yagi Co. began as a cotton yarn business and has transformed while maintaining its founding spirit of "integrity from beginning to end." Today, the textile company operates across diverse sectors including materials, apparel, lifestyle, and brand retail. As a member of the 'Tokyo Tokyo' initiative, Yagi Co. is committed to showcasing the beauty and allure of Tokyo worldwide. More details can be found on Yagi Co.'s website.

About Atre Co.

Founded on April 2, 1990, Atre Co. is headquartered in Shibuya, Tokyo. With a capital of roughly 16.3 billion yen, the company operates numerous station buildings across Tokyo, including Atre Ebisu, Atre Shinagawa, Atre Kichijoji, and Atre Ueno. The company stands as a significant player in the region's development and cultural representation through its retail outlets, including Chandeur Ueno.

Through these carefully curated offerings, Chandeur Ueno aims to enhance cultural exchange and provide a platform for designers that bring Tokyo's vibrant history into the modern era. Don’t miss out on experiencing Tokyo’s art and culture firsthand with these exclusive products available for a limited time!