Radius Global Market Research's Strategic Acquisition of Illuminas North America Enhances Research Capabilities

Radius Global Market Research Expands with Illuminas North America Setting New Standards in Insights

New York, January 7, 2025 - In a significant strategic move, Radius Global Market Research has announced its acquisition of Illuminas North America, which is known for its multifaceted research consultancy services. This latest development aims to strengthen Radius's position as a leader in delivering critical insights and strategies across various sectors, including technology and financial services.

Bridging Gaps in Understanding

With this acquisition, Radius seeks to bolster its comprehensive understanding of market dynamics by combining its renowned Brand Growth Navigator framework with Illuminas's robust data science capabilities. Illuminas is celebrated for its exceptional ability to bridge gaps in customer comprehension, leveraging data-driven, tailored solutions to illuminate pathways for growth and success in the business world.

According to Chip Lister, managing director of Radius Global Market Research, “Illuminas’s proven expertise in technology-focused research and support for B2B companies makes them an ideal partner. Our alliance will enhance our capability to deliver insights that address pressing business challenges, particularly in industries driven by technology and innovation.”

A Stronger, More Integrated Approach

Founded in 2002, Illuminas has cultivated a reputation as a go-to resource for Fortune 500 companies seeking advanced research methodologies. The firm specializes in both quantitative and qualitative research techniques, allowing for a more nuanced understanding of market trends and consumer behaviors. The integration of their research approaches with Radius's strategic framework presents a potent combination that promises to elevate the quality of insights provided to clients around the globe.

Jay Shutter, Principal and CEO of Illuminas, emphasized the potential impact of this collaboration, stating, “Our partnership with Radius will allow us to amplify the reach and significance of our work. By merging our customer-centric methodologies with Radius's strategic insights framework, we position ourselves to deliver actionable research that empowers clients to make informed decisions.”

Expanding Global Reach

Illuminas operates from bases in Austin, Texas, and Great Falls, Virginia, locations that will contribute to Radius's growing global outreach. The firm’s expansion strategy follows Radius's previous acquisitions, including 7th Sense in January 2025 and London-based Strive Insight in January 2024, all aimed at enhancing Radius's capabilities on an international scale.

About Radius Global Market Research

Radius Global Market Research is a full-service marketing research consultancy with a rich history since its foundation in 1960. Headquartered in New York City, the firm leverages its Brand Growth Navigator framework to help clients align their insights with strategic priorities to maximize ROI. The breadth of its expertise spans multiple sectors, including technology, financial services, and consumer goods.

For more information, visit www.radiusinsights.com.

About Illuminas North America

Illuminas is a premier strategic market research consultancy that specializes in bridging gaps in customer understanding. Established in 2002 and located in Austin, Texas, Illuminas employs proprietary methodologies to develop custom research solutions targeted at technology, financial services, and hospitality industries. Their balanced approach, utilizing both quantitative and qualitative research methods, empowers clients to make decisions that drive growth and success.

More details can be found at www.us.Illuminas.com.