New Orleans Celebrates Major Accomplishments in Tourism for 2025: A Remarkable Journey
New Orleans Celebrates Major Accomplishments in Tourism for 2025: A Remarkable Journey
As 2025 comes to a close, New Orleans & Company takes a moment to reflect on a year filled with both challenges and triumphs that have strengthened its reputation as a premier tourism destination. The community's resilience was put to the test numerous times, but their spirit shone through in moments that defined the year. Walt Leger III, President and CEO of New Orleans & Company, highlighted these developments, stating that the city emerged from the year stronger, more united, and more prepared for future endeavors.
Top 10 Achievements in New Orleans Tourism for 2025
In celebration of the milestones achieved throughout the year, here are the top ten accomplishments in the New Orleans tourism sector:
1. Hosting Super Bowl LIX
One of the most notable highlights was the resounding success of Super Bowl LIX in February. This event, which marked the 11th time New Orleans held the Super Bowl, generated a staggering $1.25 billion in total economic activity across the state. This figure more than doubles the impact from the 2013 Super Bowl, solidifying its place as one of the most financially significant Super Bowls in history.
2. Return of Amtrak Mardi Gras Service
In August, the Amtrak Mardi Gras Service was reinstated for the first time since Hurricane Katrina, creating a vital rail connection between New Orleans and neighboring cities. Initial ridership more than doubled expectations, leading to the need for additional train cars during peak times.
3. UNESCO's Creative City Designation
In late October, New Orleans was honored as a Creative City in Music by UNESCO. This prestigious designation opens new doors for collaboration and recognition for local musicians within the global creative community.
4. MICHELIN Recognition
New Orleans made headlines during the inaugural MICHELIN Guide to the American South, garnering attention for its exceptional culinary scene. Emeril's, a renowned restaurant, received two stars, while several others were also highlighted for their excellence in cuisine.
5. NOLAxNOLA Fifth Anniversary
This year marked the fifth anniversary of NOLAxNOLA, a vibrant two-week celebration of local culture and music. The event successfully produced over 350 shows, raising significant funds for local charities and showcasing the vitality of New Orleans' creative community.
6. UFC 318
July saw the return of the UFC with a sold-out event at Smoothie King Center, drawing in over 18,000 attendees. This event exemplified New Orleans' ability to host high-profile sporting occasions with charm and hospitality.
7. Commemorating Hurricane Katrina's 20th Anniversary
The anniversary of Hurricane Katrina was observed with reflections on the progress made over the last two decades. New Orleans demonstrated its resilience and commitment to community rebuilding efforts, ensuring a brighter future for its residents and visitors.
8. Partnership with MindTrip AI
New Orleans & Company embraced technology through a collaboration with MindTrip, an innovative platform that enhances travel planning for visitors. This integration reflects a commitment to improving the visitor experience for all.
9. Launch of Vision 2035
At the end of the year, New Orleans & Company unveiled Vision 2035, a strategic plan designed to improve living, working, and visiting in the area through partnerships with key organizations.
10. Numerous Awards and Recognitions
New Orleans’ appeal was further cemented through various accolades. Notable mentions include being named the Best Food City in the World and earning a top spot in Travel + Leisure’s World’s Best Awards.
In sum, 2025 was a year of remarkable achievements for New Orleans. The city not only showcased its ability to rebound but also defined what it means to come together as a community in times of adversity. Looking ahead, New Orleans is poised for even greater successes in 2026, with a packed calendar of events and strategic initiatives ready to captivate visitors and enhance the city's reputation further. New Orleans & Company remains dedicated to promoting the city's rich culture, vibrant lifestyle, and unique experiences as a destination worth visiting.