The Impact of Korean Beauty Trends on Aesthetic Dentistry in Japan

In recent years, Korean beauty trends have gained significant traction in various countries, and Japan is no exception. One notable area of influence is aesthetic dentistry, which has seen a surge in interest as beauty enthusiasts increasingly seek to enhance not just their appearance through skincare and makeup, but also by improving their smiles. A recent survey conducted by Luminous Dental Clinic (医療法人清翔会名古屋ルミナス歯科・矯正歯科) in Nagoya, Aichi Prefecture, delves into this fascinating trend and reveals the preferences of individuals interested in cosmetic dental treatments.

Survey Overview

The survey, which took place from May 2nd to May 6th, 2025, and involved 1,011 respondents, aimed to assess the extent to which Japanese beauty enthusiasts are influenced by Korean beauty practices, particularly in the realm of aesthetic dental treatments. The participants were chosen based on their declared interest in Korean beauty trends.

Influence of Korean Beauty Trends

According to the survey results, an impressive 92.5% of respondents believe they are influenced by Korean beauty trends, with nearly half stating they are "very influenced". Respondents specifically highlighted their attraction to the meticulous attention to beauty and innovative beauty technologies, indicating a deep-rooted cultural shift that embraces the aesthetics of self-care and enhancement.

In the context of aesthetic dentistry, 87.1% of participants acknowledged they are conscious about the beauty of their teeth. This indicates that facial aesthetics in Korean culture extends beyond skincare and makeup, permeating dental care as well. The responses showcased a clear acknowledgment of the role that beautiful teeth play in overall facial appeal, leading to a heightened interest in cosmetic dental solutions.

Interest in Cosmetic Dental Procedures

When asked about their interest in undergoing aesthetic dental treatments popular in Korea, 90.6% of respondents expressed interest, with specific procedures like teeth whitening (50.4%) and ceramic treatments (41.3%) topping the list of desired options.

Respondents articulated a desire for treatments that could offer effective cosmetic changes without extensive procedures, underscoring a preference for approaches that are less invasive and easier to adopt. Interestingly, the appeal for non-invasive cosmetic treatments, such as the emerged Dental Veneer technique known as “Black Film,” which involves no teeth drilling, is gaining attention. This technique has been notably introduced to Japan by the Luminous Dental Clinic, aligning with the safe and aesthetically pleasing options popular among beauty aficionados.

Role of K-Pop Celebrities and Smile Aesthetics

The survey further explored which Korean celebrities’ smiles resonated most with the respondents. The results indicated that Nayeon from TWICE (33.7%), Jungkook from BTS (31.0%), and Jisoo from BLACKPINK (29.1%) were deemed to have the most captivating smiles. This admiration reflects how a desire for beautiful smiles is fostered by K-Pop idols, ultimately influencing beauty standards in Japan.

The overwhelming interest in achieving a “perfect smile” illustrates that aesthetic dentistry has become a crucial component of daily beauty regimens, akin to makeup and skincare. An astonishing 97% of respondents showed interest in aesthetic dental treatments, affirming the growing acceptance of dental care as an extension of personal aesthetics.

Future of Aesthetic Dentistry

The findings of this survey suggest a significant cultural shift towards integrating aesthetic dentistry within beauty consciousness. With 90% of respondents expressing that they would feel more comfortable pursuing aesthetic dentistry if procedures were less invasive, the demand for options that minimize discomfort and risk will likely shape the future landscape of cosmetic dentistry.

The notion of beauty in the context of dental aesthetics is transitioning to focus on characteristics such as whiteness, alignment, and overall cleanliness, reflecting the values deeply ingrained in Korean beauty standards. This cultural shift indicates that the aesthetic component of dental care is no longer a luxury, but a rising expectation.

By offering innovative and gentle treatments, Japanese clinics like Luminous Dental are poised to lead this transition, ensuring that patients can achieve not just functional benefits but also delightful aesthetic improvements.

With a commitment to quality and patient care, Luminous Dental Clinic stands as a leading provider of groundbreaking procedures, ensuring smiles are as dazzling as those of K-Pop idols. Their efforts signify a promising future where aesthetic dentistry becomes an integral aspect of beauty culture.

To find out more, visit Luminous Dental Clinic or reach out via their contact number for consultation and information on aesthetic treatments.