Revamped Bon Lantern Special Site to Ease Space Concerns for Obon 2026

Hasegawa's Bon Lantern Special Site Gets a Makeover for 2026

Hasegawa Co., a renowned supplier of Buddhist altars and gravestones, has announced the relaunch of its special site for Bon lanterns in preparation for the 2026 Obon festival. This revamped online platform aims to provide a seamless experience for users while addressing the growing concerns regarding limited space for setting up traditional Bon decorations, making it suitable for first-timers and seasoned practitioners alike.

Addressing Space Challenges in Modern Homes

In recent years, shifts in residential environments—especially in urban areas—have led to an increase in complaints about not having enough space for Bon decorations. Many customers express a deep desire to honor their ancestors during the Obon period, but they find themselves constrained by the limitations of their homes. Hasegawa has recognized these challenges and has crafted a renewed focus on providing solutions that align with contemporary lifestyles.

With the goal of allowing anyone to celebrate the Obon festival in limited settings, Hasegawa’s enhanced site boasts a range of stylish and space-efficient products. This includes compact designs and wireless options that easily blend in with modern home decor, thereby making the process of setting up for Obon both beautiful and practical.

Product Highlights: Functional and Aesthetic Bon Lanterns

Hasegawa's collection emphasizes the balance between tradition and modernity, showcasing a variety of Bon lantern styles—like the compact ‘Cocolan Series’—that meet the needs of contemporary households. Additionally, solutions such as the ‘Mini Bon Shelf’ allow customers to artfully display their Obon decorations without requiring substantial space. Combining these products can transform small areas into meaningful commemorative spaces for the festival.

Key Features of the Renovated Site

1. Diverse Product Range: The site features an extensive product selection, including traditional white cloth Bon lanterns for new and first Obon celebrations, as well as popular modern wireless lanterns. Customers can also find custom family crest lanterns, rotating lanterns, hanging lanterns, and comprehensive Obon supply kits.

2. Educational Resources: For those unfamiliar with the traditions, the site offers valuable insights through articles and Q&A sections crafted by Hasegawa’s team. This information is helpful for anyone preparing for Obon, whether it's their first time or they are seasoned celebrants seeking timely guidance.

3. Convenient PDF Catalog Distribution: A downloadable PDF catalog for 2026’s Bon lanterns is available via email, providing free access to a plethora of designs and accessories, ensuring everyone can find the perfect items to complement their Obon altar.

Store Displays and Professional Consultation

Hasegawa has commenced the display of Bon lanterns across its retail locations for the 2026 season. Customers are encouraged to visit nearby stores to view products in person, assuring a tactile experience before making purchases. Additionally, knowledgeable staff are ready to assist with room layout ideas and tips for honoring the festival properly.

Commitment to Community and Spiritual Support

With a mission focused on “the realization of inner peace and strength,” Hasegawa has been serving the community since its founding in 1929. The company continues to support individuals through its vast offerings, from Buddhist altars and gravestones to end-of-life planning services. Hasegawa operates with a vision community-centered approach, fostering a tranquil and harmonious lifestyle for all.

The company’s commitment remains strong as they strive to be a pillar of support and guidance for those observing the cherished traditions of Obon.

About Hasegawa Co.

- Founded: September 1929
- Established: December 1966
- Stock Exchange: Tokyo Stock Exchange Standard Market
- Business Areas: Buddhist altars and items, gravestones, indoor tombs, and lifestyle products.
- Capital: 4,037 million yen (as of March 31, 2025)
- Number of Stores: 136 (as of May 1, 2026)
- Employees: 1,197
- CEO: Sanshiro Shinkai
- Corporate Website: Hasegawa Corporate Site
- Customer Site: Hasegawa Customer Site