Mitsui Information Implements Genesys Cloud for MS&AD Holdings' Contact Centers

Mitsui Information Enhances MS&AD Holdings' Customer Experience

In a significant advancement for customer service, Mitsui Information Co., Ltd. (headquartered in Minato, Tokyo) has launched a fully cloud-based contact center platform using the Genesys Cloud™ technology for two insurance companies under the MS&AD Insurance Group Holdings, Inc. (Tanaka Group). This initiative aims to improve customer interactions by fostering seamless integration across multiple communication channels.

The adoption of Genesys Cloud will enable MS&AD Holdings to centralize essential functions and manage customer data holistically. This strategic move is set to deliver a more consistent and personalized customer experience, aligning with the group’s commitment to meet diverse customer needs driven by the rapid evolution of digital technologies.

Mitsui Information, already an industry leader in contact center digital transformation, has harnessed the power of AI and data through its
CX Cloud from Genesys and Salesforce.