Inspired by Keith Haring: Classicco Releases Artful Medical Apparel for Healthcare Workers

Keith Haring-Inspired Scrubs by Classicco: A Creative Revolution in Medical Apparel

Classicco Inc., founded in 2008 and based in Minato, Tokyo, is making waves in the medical apparel sector with its unique collection of scrubs and lab coats inspired by the works of the iconic 1980s American artist, Keith Haring (1958–1990). This innovative approach highlights the intersection of art and healthcare, bringing a fresh perspective to medical uniforms.

The Vision Behind the Collection

The collection embodies themes central to Haring's art: "the radiance of life, the bonds of friendship, and the courage to face challenges." These universal motifs resonate with the daily values embodied by healthcare professionals, emphasizing the importance of resilience and hope in medical environments. The selected artwork draws from Haring's famous motifs, which represent freedom and hope, thus imbuing the uniforms with deeper meaning and energy for those who wear them.

The campaign slogan, "Using Scrubs as a Canvas. Make it More Fun," perfectly encapsulates this fresh initiative. Classicco's collaboration with the "Scrub Canvas Club" aims to inject joy into the medical setting, making work attire more vibrant and expressive.

The Legacy of Keith Haring

Keith Haring was a trailblazer in the art world, integrating street culture into fine art during the dynamic 1980s. He started the "Subway Drawings" project in the early 1980s, using black paper on unused advertising panels in New York’s subway system to create playful and accessible graffiti. His work quickly gained popularity, leading to his well-deserved recognition.

Active in AIDS activism and the fight for LGBTQ+ rights, Haring founded the Keith Haring Foundation in 1989, continuing to support hospitals, underprivileged children, and various communities. His commitment to using art as a tool for advocacy makes his legacy even more meaningful.

Product Details

The new product line includes:

- Scrub Canvas Club: Keith Haring Scrub Tops & Pants (Unisex)

- Product Number: R73 (Top) / R74 (Pants)
- Price: ¥13,090 (including tax)
- Sizes: XXS, XS, S, M, L, XL
- Material: 100% Polyester
- Features: Stain-resistant, static prevention, see-through prevention, quick-drying, no iron needed.

- Colors and Artwork:

- Charcoal Grey: Radiant Baby (purity and hope, the glow of life)
- Navy: Barking Dog (strength against injustice and oppression), Best Buddies (friendship and support)
- White: Dancing Figures (joy and unity, team cohesion)
- Pink: Barking Dog (strength against injustice and oppression)

- Scrub Canvas Club: Keith Haring Coats (Unisex)

- Product Number: S24
- Price: ¥32,890 (including tax)
- Sizes: XXS, XS, S, M, L, XL
- Material: 47% Cotton, 40% Composite Fiber (Polyester), 13% Polyester
- Features: Antimicrobial treatment, stretch fabric.

Availability

The items from Classicco will be available across online platforms and in-store from December 18, 2025. Customers can explore the complete series here.

To check out further product details and visit the online store, click this link: Classicco Online Store. Each store provides the unique opportunity to experience the artistic scrubs in person. Due to stock availability, purchased items may be shipped later instead of being picked up at the store.

About the Scrub Canvas Club

The Scrub Canvas Club aims to transform the experience of busy healthcare workers by viewing scrubs as a canvas for creativity. Collaborating with artists, photographers, and influencers from various fields, Classicco is on a mission to bring smiles to healthcare settings through innovative scrub designs. To find out more, visit Scrub Canvas Club.

Overview of Classicco Inc.

Classicco was founded in response to a doctor’s observation that stylish lab coats were in short supply in the medical field. Driven by the mission "to enhance sensibility in the medical environment," Classicco creates aesthetically pleasing and highly functional medical apparel, receiving recognition from healthcare professionals nationwide.

With a 47% awareness rate among doctors in Japan, Classicco has been acknowledged for boosting motivation and facilitating better communication with patients. Furthermore, the brand has seen a steady growth rate of 41.7% in global membership, reflecting the expanding appreciation for its message of creativity in healthcare. Classicco continues to contribute to the sustainability of the medical sector through its unique take on apparel.