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Arelion's Prestigious Recognition in CRN Partner Program Guide

On March 24, 2025, Arelion, recognized as a leader in global internet services, received esteemed acknowledgment from CRN®, a prominent brand under The Channel Company. This recognition places Arelion in the 2025 CRN Partner Program Guide, a critical resource for solution providers aiming to align with vendor partner programs that deliver significant value.

The annual guide is crafted meticulously to spotlight vendors who offer programs designed to enhance partner satisfaction and profitability, ensuring they remain at the forefront of technological evolution. This year, Arelion stood out due to its innovative approach to partnerships, particularly emphasizing its Conflict-Free Channel Program that ensures clarity and quality in service delivery.

Why Arelion? A Winning Strategy for Partners

Arelion’s commitment to constructing robust partnerships is evident through the extensive support and resources it provides. These features play a vital role for solution providers assessing potential collaborators. The key elements evaluated include financial incentives, sales and marketing support, technical assistance, and training.

Specifically, Arelion’s Conflict-Free Channel Program promotes a channel-neutral sales model that emphasizes transparent communication. This approach allows partners, referred to as Trusted Advisors, to market new applications to clients without interfering with Arelion's direct sales efforts. Such a strategy enhances growth potential and empowers vendors to build meaningful relationships with their clients.

In the past year, Arelion has secured partnerships with substantial Technology Services Distributors (TSDs) including Sandler Partners, AVANT, and Telarus, among others. This strategic move has not only broadened its market reach but also reinforced its reputation as a channel-friendly entity within the telecommunications industry.

Delving Deeper into Arelion's Strengths

Arelion operates what is recognized as the leading global Internet backbone, which underpins over 70% of all Internet routes executed by its IP customers. Furthermore, the company's commitment to performance is verified through its Google VPP certification, ensuring that it delivers low-latency connectivity essential for clients leveraging Google Cloud services. With a firm grounding in infrastructure, Arelion also provides direct cloud connectivity to major players such as Microsoft Azure, IBM Cloud, and Oracle Cloud across various regions.

Rob Westervelt, Arelion's Head of Global Channel Sales, emphasized that this landmark recognition was achieved due to the service delivery team's exemplary support initiatives designed for wholesale and enterprise customers. These efforts are particularly crucial as businesses embark on digital transformation journeys fueled by AI and machine learning applications.

Towards Future Growth and Success

In addition to its various accolades, Arelion's inclusion in the 2025 CRN Partner Program Guide is a testament to its relentless pursuit of excellence and its proactive approach to fostering collaboration in the technology distribution community. Jennifer Follett, VP and Executive Editor of CRN, articulated that this guide showcases technology vendors dedicated to innovation and collaborative growth with their partners, which is paramount in today's ever-evolving digital landscape.

Looking forward, Arelion aims to leverage this recognition by continuing to enhance its Conflict-Free Channel Program. The focus will remain on building trust and delivering value while adapting to the channel's changing needs. In doing so, Arelion positions itself not just as a service provider but as a pivotal partner in technological advancement.

The complete 2025 Partner Program Guide will be featured in the April 2025 issue of CRN, and more details will be made available on their official website starting March 24, 2025. As Arelion continues to navigate the complexities of global connectivity, its recognition in this respected guide signifies a commitment to partnership, innovation, and sustained success for all stakeholders involved.

About Arelion

Arelion is dedicated to solving global connectivity challenges for multinational enterprises that rely on digital infrastructure. With over 125 countries covered, the company boasts an award-winning customer experience coupled with high-performance global internet services. Established on the world’s leading IP backbone, Arelion empowers clients to optimize their operations by connecting them with a broad ecosystem of providers, ensuring low latency and seamless access to cloud services. For more information about Arelion’s offerings, visit Arelion.com.