#Japan #Tokyo #Tokyo Banana #Tokyo Sweets #Jagabee

Tokyo Banana Joins Forces with Jagabee for a Unique Snack

The beloved Tokyo Banana is celebrating its 35th anniversary in a big way! In an exciting collaboration with Calbee's Jagabee, they have unveiled a new product that promises to thrill both longtime fans and newcomers alike. Set to debut on June 16, 2026, the 'Jagabee x Tokyo Banana Tokyo Jagabana Banana Butter Flavor' will be available for an exclusive preview at Tokyo Station's 'Tokyo Okashi Land'. This tantalizing treat is a testament to the imaginative combinations that the Tokyo Banana brand is famous for.

Celebrating 35 Years of Tokyo Banana

Since its introduction in 1991, Tokyo Banana has become a staple of Japanese confectionery, renowned for its scrumptious banana custard sponge cakes. With over 187 different products launched and cumulative sales exceeding 2 billion units, it proudly holds the title of the world's top-selling banana custard sponge cake brand according to research by Euromonitor International. To express gratitude to its wonderful fans, the 35th anniversary is dedicated to surprises and excitement, making this collaboration with Jagabee a highlight of the celebration.

An Unconventional Flavor Fusion

This collaboration uniquely brings together the flavors of potato and banana, a pairing one might not typically envision. The Jagabee snack, known for its crispy, golden fries, is enhanced with the delightful taste of banana and rich fermented butter, creating a lightly sweet and savory experience that is truly enchanting. This unusual yet deliciously appealing combination is what makes this collaboration so special. Snack lovers and enthusiasts alike should certainly look forward to trying this innovative product.

Product Details

• - Name: Jagabee x Tokyo Banana Tokyo Jagabana Banana Butter Flavor, 8-pack
• - Price: 1,188 yen (excluding tax, 1,100 yen)

Special Limited Edition Sets

In addition to the regular product release, Tokyo Okashi Land will feature a special limited-time set. This exclusive collection includes not only the 'Tokyo Jagabana' but also a transparent pouch and a mini towel featuring Tokyo Banana designs, offering fans a practical way to enjoy their snacks.

Special Set Details

• - Name: Jagabee x Tokyo Banana Tokyo Jagabana Special Set
• - Contents: 8-pack of Jagabee x Tokyo Banana Tokyo Jagabana Banana Butter Flavor, 8 pieces of Tokyo Banana 'I Found It', a clear pouch, and a mini towel—all one each.
• - Price: 3,300 yen (excluding tax, 3,056 yen)

Free Gift for Early Shoppers

To commemorate this special launch, the first 3,000 customers who purchase the 'Tokyo Jagabana' at Tokyo Okashi Land will receive an original sticker featuring Tokyo Banana's iconic branding and the 35th-anniversary logo. This is a delightful addition to any fan's collection, making the shopping experience even more enjoyable.

Purchase Information

• - Availability:

- June 16, 2026 - July 16, 2026: Exclusive pre-sale at Tokyo Station's 'Tokyo Okashi Land'. Located right outside the Yaesu Central Exit.
- Starting July 17, 2026: Available at Tokyo Banana shops in JR Tokyo Station.

• - Store Hours: 9:00 AM - 9:00 PM

About Tokyo Banana World

Tokyo Banana World began its journey as Japan's top souvenir in 1991, creating sweets that highlight the deliciousness of bananas. With sales reaching 2 billion units, it remains a popular choice among both locals and tourists visiting Japan. Each product embodies not only the essence of Tokyo but also the love and craftsmanship that have gone into creating these iconic treats.

For more information, visit: Tokyo Banana Official Website or follow them on Instagram.

Contact Information

Grapestone Inc.
Customer Service: 0120-302-448
Address: 5-6-15 Ginza, Chuo-ku, Tokyo 104-0061, Japan