Birdy the Drink Wins Bronze Medal at the 2026 San Francisco RTD Competition
Birdy the Drink: A Refreshing Triumph in Low-ABV Beverages
In a remarkable achievement, Birdy the Drink, a low-alcohol wine spritzer, has captured a Bronze Medal at the prestigious 2026 San Francisco Ready-to-Drink (RTD) Competition. This event, organized by The Tasting Alliance, saw over 400 entries vying for recognition, making Birdy's accomplishment even more impressive.
Based in Northern Michigan, Birdy is not just any low-alcohol beverage; it epitomizes a shift in the industry towards products that champion flavor without the typical drawbacks associated with low-ABV drinks. The Hibiscus Lime Rosé, with a modest alcohol content of 3%, was able to win over expert judges simply because it delivers the authentic taste of good wine, a feat that many low-alcohol options fail to achieve.
A Narrative Rooted in Family and Authenticity
Co-founded by Callie Gruman Furste, Birdy is much more than a product—it's a family story. Born from a desire for a genuine drinking experience that doesn’t compromise on taste, Birdy represents a collaborative effort involving Gruman Furste and her family, as well as Bonobo Winery co-founders and seasoned winemakers who share a rich history in Northern Michigan.
Gruman Furste expressed the intent behind Birdy: "We created this beverage because we sought something authentic, not a mocktail or a diluted experience. Our wine offers a refreshing option for social activities, be it on the lake, during a golf game, or at the beach, while also allowing consumers to maintain their vibrant lifestyle without regret."
Re-defining Low Alcohol Choices
Typically, low-alcohol wines have suffered from a reputation for being overly sweet or insubstantial. Birdy seeks to shatter that stereotype by offering a drink that maintains the integrity and richness of wine. With only 3% ABV, fewer than 100 calories, and gluten-free ingredients, Birdy stands out as a drinker-friendly option.
Market trends suggest a significant shift; according to NIQ Research, wine-based RTDs surged by 14% in 2025, reflecting a growing consumer interest in lighter options. As people become more health-conscious yet still desire an enjoyable drinking experience, Birdy has positioned itself as a go-to choice that aligns with modern lifestyles.
Distribution and Availability
Birdy is currently distributed widely across Michigan by Great Lakes Wine and Spirits and is available for purchase directly from their website, birdythedrink.com. Additionally, select retail locations in Western Michigan stock this innovative beverage, making it more accessible to a wider audience.
The vision for Birdy encapsulates a philosophy of balance and enjoyment, challenging consumers to savor each moment without the worry of overindulgence. It’s an invitation to live fully today while ensuring one feels great tomorrow—a mantra reflected in their tagline: "Live Today. Enjoy Tomorrow." As this low-ABV spritzer continues to gain traction, it might just pave the way for further innovations in the alcoholic beverage landscape, proving that enjoyment doesn’t have to come at the expense of wellbeing.