#United States #Charlotte #ID.me #Belk #Discounts

Belk's Initiative to Celebrate Everyday Heroes

Belk, a prominent department store, has launched a noteworthy initiative through its partnership with ID.me, a digital identity verification platform. This collaboration allows individuals who are making significant contributions to their communities—such as teachers, first responders, medical professionals, military members, and veterans (along with their families)—to benefit from an extra 10% discount on their purchases at Belk.

Beginning June 27, 2025, eligible individuals can enjoy this special discount while shopping online at Belk.com. This initiative aims to honor those who work tirelessly to improve the lives of others, and Belk’s Chief Digital Technology Officer, Richard Spencer, emphasizes the value of showing appreciation to these everyday heroes. “These groups do so much for our communities, and we want to show our appreciation in a meaningful way,” says Spencer, mentioning the timing of the initiative just in time for the Fourth of July.

How to Qualify for the Discount

To take advantage of this offer, customers must first verify their eligibility through ID.me. This straightforward process involves visiting the customer service page on Belk’s website, where individuals can confirm their status. Once verification is complete, shoppers can conveniently add products to their cart and apply the discount at checkout by clicking on the ID.me button.

The discount applies across a wide array of products available on the site, and it is combinable with most other promotions. However, there are some exclusions for specific premium brands or certain clearance items.

Who is Considered an Everyday Hero?

The initiative targets verified members of the following communities:

• - U.S. Military: Active Duty, Veterans, and Retirees (including spouses and dependents)
• - First Responders: Members of law enforcement, firefighters, and emergency medical technicians (EMTs)
• - Teachers: Educators and faculty members in schools
• - Medical Providers: Nurses, hospital employees, and medical personnel

This comprehensive approach ensures that those dedicated to serving and protecting communities are recognized and rewarded for their efforts.

A Legacy of Community Engagement

Belk, founded in 1888, has a long-standing tradition of supporting community initiatives. As a privately owned department store, Belk remains committed to providing value and quality to its customers while giving back to the communities it serves. With nearly 300 locations across 16 Southeastern states and a robust online presence, Belk emphasizes the importance of family and community in all its endeavors.

In addition to this discount program, the retailer actively supports local charities and organizations, engaging with families in need and fostering an environment of care and collaboration.

About ID.me

ID.me stands as a next-generation digital identity wallet that allows consumers to simplify the process of proving their identity across various online platforms. With over 144 million users, ID.me ensures secure identity verification for numerous agencies and organizations. Additionally, it underlines its mission of leaving “No Identity Left Behind,” advocating for secure digital identities for everyone.

For more details about the discount offerings and how to shop, customers can visit Belk's Customer Service page. The new partnership with ID.me not only reflects Belk’s commitment to community service but also marks a pivotal step in how retail can strengthen its relationship with those who serve society daily.

Belk’s initiative is a wonderful reminder of how easy it is to give back to those who give so much, cultivating a culture of appreciation and respect for the everyday heroes in our lives.