#Japan #ERISA #Chiyoda, Tokyo #menstrual products #Esther Bunny

Erisa and Esther Bunny Unite for a Unique Collaboration

In an exciting development for both fans of whimsical design and health products, Daio Paper Corporation, known for their leading hygienic paper brand, Elleair, is set to launch a limited edition collection featuring the beloved character Esther Bunny in its sanitary napkin line, Erisa Compact Guard. This collaboration kicks off on June 1, 2026, with ten exclusive designs that fans won't want to miss.

The Inspiration Behind the Collaboration

With the brand message "Not someone, but by your side," Erisa aims to respect diversity and extend support to individuals navigating their menstrual cycles through the 'meet my elis' project. This initiative underscores the importance of finding the right sanitary product that resonates with each person's unique needs. Past collaborations with renowned artists like Yuuko Higuchi and popular global characters such as the Care Bears have proven successful, eliciting positive responses from consumers. This time, the collaboration introduces the fashionable and adorable Esther Bunny, whose motto is "Love Myself, Love Yourself." This shared philosophy aligns perfectly with Erisa's commitment to addressing every individual's menstrual concerns.

The designs will include charming illustrations of Esther Bunny in various atmospheric contexts; from waking up and getting ready to visiting a café and enjoying a cozy night at home. Each package captures a narrative that is not only visually appealing but also complements the practical needs of menstruators.

Product Details

The limited edition "Erisa Compact Guard x Esther Bunny Collaboration Design" will feature seven unique illustrations including three standout characters: Ribbon Bunny, Cream Bunny, and Lavender Bunny. Each design is crafted to evoke joy and positivity, transforming the sometimes negative experience of menstruation into a more uplifting one.

The ultra-slim sanitary napkins, measuring just 1.9mm in thickness, have been engineered to absorb twice as much fluid as conventional models while maintaining a stylish and colorful aesthetic. These features make them highly practical for everyday use, ensuring that individuals can carry them confidently without concern. The inclusion of vivid and pop-art-like designs linked to the Esther Bunny character aims to enhance the user's day, especially during their menstrual period.

A Message from Esther Kim

Esther Kim, the artist behind Esther Bunny, shared her thoughts on this collaboration, stating, "During my menstruation, I prioritize not over-scheduling myself and maintaining a comfortable pace. Getting ample sleep, consuming nourishing meals, and indulging in sweet treats by gentle lights are moments I cherish. Participating in this collaboration allows me to spread joy through Esther Bunny's delightful designs, aimed to brighten up those gloomy days for everyone."

Who is Esther Bunny?

Originating from the creative mind of Esther Kim, an artist of Korean-American descent, Esther Bunny is characterized by her vibrant, girlie persona. Raised in Los Angeles and influenced by her teenage years in Tokyo, Kim's experiences have helped her create a unique world that resonates across various cultures and perspectives. Esther Bunny promotes a message of self-love and acceptance, garnering a wide audience that transcends age and cultural boundaries.

For more information, visit Esther Bunny's website.

Product Availability

• - Product Name: Erisa Compact Guard x Esther Bunny Collaboration Design
• - Launch Date: June 1, 2026, available nationwide in limited quantities
• - Content: 10 unique products across 7 designs
• - Official Website: Elleair Erisa
• - Special Features: Each design will feature engaging illustrations that aim to brighten the mood during menstruation, emphasizing portability and strength.

About the 'meet my elis' Project

This project, rooted in the philosophy of being there for individuals rather than simply offering products, focuses on creating a more inclusive environment for menstruators. The initiative also includes outreach measures such as distributing free sanitary napkins to students in need, further illustrating Erisa's commitment to supporting menstrual health.

For any inquiries, reach the Elleair Customer Service at 0120-205205 or visit the inquiry page.