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MADD's Call to Action This Super Bowl: Drive Safely and Responsibly

As the nation gears up for Super Bowl LIX, a time of celebration for millions of football fans, Mothers Against Drunk Driving® (MADD) is taking center stage to advocate for safety. This annual event, while hugely popular, often leads to a spike in alcohol consumption and impaired driving. Consequently, MADD emphasizes the importance of planning ahead to ensure safe rides home, making sure that everyone can enjoy game day for all the right reasons.

In the past, statistics have shown that Super Bowl Sunday poses significant dangers on the road. Recent data from the National Highway Traffic Safety Administration indicates that a staggering 45% of fatal accidents during the Super Bowl in 2022 involved alcohol. MADD is fiercely advocating for a culture shift where safety becomes a priority, treating transportation as part of the game day experience.

The Appeal from MADD

Stacey D. Stewart, CEO of MADD, highlighted the essence of teamwork, not just on the field but among friends and fans, saying, “Planning a safe ride home is the ultimate game-winning play—it protects your community and ensures everyone makes it to the next game day.” Whether it's opting for a rideshare app, designating a sober driver, or utilizing public transport, MADD is urging fans to make responsible choices to avoid impaired driving.

Tips for Super Bowl Safety

1. Plan Ahead: By determining how to get home before heading out for the game, fans can avoid the temptation of driving under the influence. If drinking is part of the plan, alternatives should be set in place well in advance.

2. Be a Responsible Host: Those hosting Super Bowl parties play a critical role. MADD encourages hosts to look out for their guests’ safety by facilitating safe transportation options or providing overnight accommodations. Creating a safe environment reduces the likelihood of accidents related to drunk driving.

3. Stay Alert on the Road: Sober designated drivers must remain extra vigilant, especially after the game when the number of impaired drivers typically increases. They should ensure everyone in the vehicle is buckled up and adhere strictly to speed limits.

4. Educate the Younger Generation: It’s vital for parents to engage in honest discussions with their children regarding the dangers of underage drinking and impaired driving, particularly in the lead-up to events like the Super Bowl. Resources like MADD’s Power of Parents Handbook can provide valuable guidance.

5. Report Suspected Impaired Drivers: If you witness someone driving erratically, alert law enforcement immediately. Taking quick action can save lives.

A Growing Concern

The rate of fatalities caused by impaired driving has surged by 33% since 2019, showcasing the critical nature of combating this issue. Whether fans are watching the game at home, at a bar, or in the stadium, creating an actionable plan to prevent impaired driving is essential for everyone involved.

Additionally, MADD's efforts extend to the playing field. With the MADD Sports initiative, the organization collaborates with athletes and sports teams to raise awareness and advocate responsible behavior, particularly among younger audiences. By leveraging the influence of popular sports figures as role models, MADD endeavors to foster a future free from impaired driving and underage drinking.

About MADD

Founded in 1980, Mothers Against Drunk Driving (MADD) is a pioneering nonprofit dedicated to eliminating impaired driving and supporting those affected by it. With substantial progress made, including nearly 40% reduction in drunk driving fatalities in America, MADD has saved over 475,000 lives and continually seeks to enhance road safety through education, advocacy, and community involvement. Their initiatives include collaboration with law enforcement and pushing for stronger legislation to prevent drunk driving.

For more information about MADD or to contribute to their cause, visit MADD's official website. Stay connected with them on social media to follow their efforts and support the movement towards safer roads for everyone.