#Italy #Verona #Italian Wine #Wine Certification #Vinitaly Academy

Who Will Become the Next Certified Italian Wine Ambassador?

The Italian Wine Ambassador Certification Course organized by Vinitaly International Academy (VIA) is set to take place in Verona, Italy from April 15 to April 19, 2026. This prestigious course invites both international wine students and professionals to immerse themselves in the rich world of Italian wines. The program consists of four days filled with lectures, masterclasses, and tastings, culminating in a final examination on the fifth day. Successful participants will earn the title of Certified Italian Wine Ambassador, thus joining a global network of wine ambassadors dedicated to promoting Italian wine excellence.

Course Overview

The Italian Wine Ambassador Certification Course is regarded as the gold standard in Italian wine education. The course is designed to provide a comprehensive education on the diverse Italian wine landscape. It includes two modules: the first module consists of a series of online theoretical lessons, while the second module encompasses four days of in-person practical lessons held in Verona. The aim is to equip aspiring wine professionals with the knowledge and skills necessary to advocate for Italian wine on a global scale.

Educational Experience

VIA’s curriculum emphasizes the study of native Italian grape varieties, with detailed exploration that includes geology, history, terroir, and official designations of wine. Students will gain a well-rounded understanding of viticulture and winemaking, along with their relationship to Italian cuisine and culture. The in-person sessions are conveniently hosted at the Vinitaly International Academy's facilities in Verona, Italy, ensuring a hands-on experience.

Support from Leading Consortiums

The 2026 edition of the Italian Wine Ambassador Certification Course has already confirmed participation from several significant wine-growing consortiums. These partnerships enhance the educational experience by providing opportunities for students to connect with local experts through specialized masterclasses. Notable consortiums participating in the program include:

• - Consorzio per la Tutela del Franciacorta
• - Consorzio di Tutela del Conegliano Valdobbiadene Prosecco DOCG
• - Consorzio Tutela Vino Custoza DOC
• - Consorzio del vino Brunello di Montalcino

These collaborations are integral to ensuring that students receive the highest level of expertise and insight into the diverse Italian wine market.

Registration Information

For those interested in participating in this exclusive certification course, registration is now open. Prospective students can find more information and sign up on the Vinitaly International Academy website at Vinitaly International Academy Registration. The demand for this course is expected to be high, so early registration is encouraged to secure a spot.

About Vinitaly International Academy

Vinitaly International Academy aims to set the standard for Italian wine education worldwide. The academy focuses on creating a global network of qualified professionals, specifically trained as Italian Wine Ambassadors and Experts. Founded by Stevie Kim and guided by Italian trade associations, VIA works under the leadership of Chief Scientist Prof. Attilio Scienza. To date, there are 464 Certified Italian Wine Ambassadors, with 22 also holding the title of Italian Wine Experts. This reflects the academy's commitment to producing a high caliber of wine professionals who are equipped to advance the appreciation and understanding of Italian wines around the globe.

In summary, the Italian Wine Ambassador Certification Course represents a valuable opportunity for wine professionals and enthusiasts to deepen their knowledge and connect with peers, all while promoting the rich heritage of Italian wine.