#None #Corporate PR #Job Posting #doda

Doda Unveils Innovative Corporate PR Service

In an effort to enhance the job-seeking experience, Persol Career Co., Ltd. has announced the launch of the "Doda Corporate PR Service" starting January 15, 2026. This new offering allows companies to include up to 12 photos for free on their job postings and corporate information pages, previously limited to text-only content. By enabling companies to showcase images of their workplaces, Doda aims to provide potential candidates with a more realistic view of both the job environment and the employees.

Addressing Job Seekers' Needs

The job market has evolved significantly in recent years, with job seekers increasingly demanding more tangible insights into potential employers. Doda has always prioritized user engagement with its existing services, allowing pictures and videos on job listing pages; however, this feature was not available for its recruitment support service, which only provided textual content. The introduction of photo listings on the recruitment support platform is a direct response to growing demands from job seekers for richer, more authentic information about possible workplaces.

To test the effectiveness of this new feature, some companies participated in a pilot project where photos were included in job postings. The results were impressive: the posts featuring images saw an increase in application rates of 124% compared to text-only listings. This data underscores the significant impact that visual media can have in attracting interest from prospective candidates. As such, this service will become available to all companies utilizing Doda CONNECT, a comprehensive system for managing mid-career recruitment processes.

The Benefits of Visual Communication

With the implementation of the Doda Corporate PR Service, companies can attract more job applicants by effectively communicating the appeal of their workplace through visual storytelling. The 12 photo slots can include:

• - Images taken during the use of the Doda Job Information Service (must be taken after April 1, 2025, and have copyright owned by Persol Career)
• - Original photos owned by the employer (with copyright held by the company)

The photo listings will be applicable across various pages within the Doda framework, expanding opportunities for companies to engage with potential hires. The areas where companies can now showcase images include:

• - Career Advisor introduction job postings
• - Doda Plus Scout emails targeting suitable candidates
• - Doda Plus project manager job postings visible to members and broader audiences
• - The Doda Corporate Information Page detailing company overviews, benefits, average salaries, and more.

You can find more information about the Doda Corporate PR Service and how to apply here (note: login to Doda CONNECT required).

About Doda

Doda operates under the slogan "Today at Work Can Be a Good Day." It comprises various platforms such as job boards, recruitment agencies, and Japan's largest job fair, facilitating optimal matches between job seekers and hiring companies. With the introduction of the Corporate PR Service, Doda continues to innovate in the recruitment sector, ensuring that job seekers have access to comprehensive and engaging information about potential career opportunities.