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Tokyo's King Salmon Project and Its New Startups

The King Salmon Project in Tokyo is designed to support the growth of startups through collaboration with the municipal government. This initiative aims to cultivate a new generation of problem-solving startups that can thrive in global markets. The project provides comprehensive support, from demonstrating products and services within governmental settings to assisting with international business expansion. Over five phases, 22 projects have been selected to participate, establishing a robust model for future startups.

In the latest announcement, three more startups have been chosen as part of the third round of the sixth phase of the King Salmon Project, raising the total of selected projects in this phase to six. These innovative enterprises are poised to make significant impacts in their respective fields:

1. Magic Shields

Magic Shields operates under the mission of "Creating a world where people can get back up after falling." This startup focuses on ingenious technology and groundbreaking systems aimed at solving issues related to falls, particularly among the elderly. Their flagship product, the ‘Koro-Yawa Mat,’ has already been implemented in ten countries overseas, significantly reducing the risk of injuries for older adults. More about Magic Shields can be found here.

2. Serendix

With a mission to "Eliminate 30-year housing loans," Serendix aspires to create a world where individuals can purchase affordable yet stylish residential properties that suit their ages, family compositions, and job changes. This approach enables homeowners to change their residences as longevity and life circumstances shift, making home ownership more flexible and accessible. To learn more about Serendix and their innovative housing solutions, visit their website here.

3. Asilla

Asilla stands out with a strong focus on behavior recognition AI and possesses 26 patents in image analysis technology. Their mission is to utilize technology for creating a safer and more comfortable world, aiming to enhance the "value of space" through the integration of security cameras and AI technology. This initiative serves as a part of social infrastructure improvements. For more information about Asilla, click here.

Project Timeline

Details regarding the flow and schedule of this collaborative project will be published on the official website as the project progresses.

Conclusion

This initiative not only seeks to enhance the startup landscape in Tokyo but is also a critical component of the "2050 Tokyo Strategy," which aims to nurture startups that can make a mark on the global stage. The King Salmon Project promises to play a pivotal role in revolutionizing the startup ecosystem, encouraging innovation and collaboration.

For further details about the King Salmon Project and to stay updated on the selected projects, please visit the official site here.