#Japan #Tokyo #Kait #PR MATE #B2B Promotion

Introduction

On June 16, 2025, Kait Inc. announced the official launch of the beta version of PR MATE, a specialized PR matching service tailored for B2B businesses. The platform aims to streamline the tedious process of finding the right promoters and negotiating terms, addressing key challenges faced by companies transitioning to B2B promotional strategies.

Background and Purpose

In recent years, businesses have increasingly turned to social media as a vital channel for B2B marketing. However, companies often grapple with the complexities of identifying suitable promoters, negotiating compensation, and managing transparency in rewards. PR MATE has been developed to mitigate these challenges, enabling companies to conduct their promotional activities in a more efficient and outcome-focused manner.

Key Features

1. Selective Professional Search
The platform allows users to sift through industry veterans based on various criteria such as follower count, profession, and desired compensation. This selectivity ensures businesses find the best match for their promotional needs.

2. Matching Support Functionality
PR MATE presents a streamlined interface where companies can directly scout potential promoters via their social media profiles, facilitating direct engagement without the usual barriers in traditional processes.

3. Performance-Based and One-Time Contracts
Users can opt for performance-based contracts that reward results, as well as one-time contracts for singular promotional posts. This opens avenues for optimizing returns on investment (ROI) in various campaigns.

How to Use the Beta Version

1. Free Membership Registration: Interested companies must first register for a free membership to create an enterprise account.
2. Searching for Promoters: After setting up an account, businesses can begin searching for potential promoters and reach out by sending direct messages on social media.
3. Negotiation and Posting: Companies will then negotiate terms individually with promoters before commencing the promotional posts.

Current users of the beta version are encouraged to provide feedback on functionality requests or report any issues, which can be submitted through the 'Contact Us' form on the website.

Future Developments

As part of its growth strategy, Kait plans to introduce additional features in the official release scheduled for summer 2025. Enhancements on the horizon include integrated chat functionality, an internal payment system, and a review feature, all aimed at further refining the user experience.

Company Overview

Kait Inc.

• - Location: 7-3 Sakuragaoka-cho, Shibuya-ku, Tokyo, Japan, Bella Court Shibuya 203
• - Representative: President Satoru Ushijima
• - Website: PR MATE
• - Email: support@prmate.kait.co.jp