#Japan #marketing #Tokyo #LANY #LLMO

Unlocking the Future of BtoB Marketing with LLM Optimization

In today’s digital landscape, the evolution of generative AI and search engines is causing significant shifts in how companies communicate and market their services. In particular, BtoB entities face unique challenges influenced by trust, expertise, and longer decision-making processes. As such, understanding and adapting to LLM Optimization (LLMO) is no longer a luxury but a necessity for businesses striving to remain competitive.

To address this pressing need, LANY Co., Ltd. is hosting a complimentary webinar titled "What Does It Take to be Selected by ChatGPT? LLMO for BtoB Companies - Essential LLM Strategies and Tactics to Know" on June 19, 2025, from 12:00 PM to 1:00 PM JST. This event promises to equip participants with foundational knowledge about LLMO and actionable strategies tailored for BtoB firms.

Webinar Overview

01. Introduction to LLMO: Explore the fundamental concepts and background of Large Language Model Optimization and its relevance in the current marketplace.

02. Transformation in Marketing: Delve into how LLMs are fundamentally changing marketing strategies, enhancing engagement, and enabling more personalized customer journeys.

03. Urgency of LLMO for BtoB: Understand why LLMO strategies have become increasingly crucial for BtoB companies amid fierce competition and ever-evolving consumer behaviors.

04. Key LLMO Strategies: Learn about the essential considerations and actions companies must prioritize to effectively implement LLMO, ensuring they are equipped to navigate challenges and seize opportunities.

05. Summation: Recap the discussed topics and outline the key takeaways for participants.

06. Q&A Session: Engage with our experts during the question and answer segment, allowing for personalized insights and clarifications.

Special Participant Perks

All attendees who complete a post-webinar survey will receive an exclusive "LLMO Strategy Checklist" designed to optimize your search strategies and help your brand stand out in the LLM era. This invaluable resource will empower your company to refine its marketing approach effectively.

Registration Details

To secure your spot for this insightful webinar, please visit the registration form at the bottom of the following URL:
Registration Form

Additional Information

• - Date and Time: June 19, 2025, from 12:00 PM to 1:00 PM JST
• - Cost: Free
• - Capacity: 500 participants
• - Registration Deadline: June 19, 2025, at 11:59 AM JST

How to Participate

1. Fill out the necessary information on the registration form linked above.
2. If registrations exceed capacity, a lottery will be conducted. Notifications regarding participation will be sent by 12:00 PM one business day prior to the event.
3. Participants will receive details regarding their participation method and a link to join via email.
4. On the event day, please access the provided link to participate in the webinar.

Important Notes

• - Recording of the webinar is not permitted.
• - Participation from competing firms is discouraged to ensure a focused learning environment.

About LANY Co., Ltd.

LANY is situated in Shibuya, Tokyo, and specializes in SEO consulting, digital marketing support, and owned media operations. The company serves a diverse clientele ranging from esteemed large corporations to individual sites, providing expert SEO support.

For more information, visit the official website: LANY Official Website.
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Whether you are looking to refine your marketing strategy or adapt to the rapid changes in digital marketing, this webinar offers the insights and tools necessary to thrive in today’s environment.