Cactus Communications Achieves No.1 in English Editing Market for Five Consecutive Years

Cactus Communications, renowned for its comprehensive researcher support services, including Editage and the AI writing tool Paperpal, recently announced that it has secured the top position in the English editing market in Japan for five straight years according to a survey conducted by Tokyo Shoko Research. This accolade is a testament to the company’s dedication to supporting researchers and enhancing the quality of academic writing through innovative solutions.

The Changing Landscape of Academic Writing

The influx of generative AI has transformed various aspects of the academic writing landscape, significantly altering how researchers approach manuscript preparation and dissemination of their findings. The importance of reliable and accurate communication of research results has never been more critical. In response to this evolving environment, Cactus has broadened its services beyond mere editing to encompass an entire range of support, including submission guidance and peer review collaboration.

The journey of Editage began in 2002, initially focused on providing English editing services for researchers not fluent in the language. Over time, recognizing the shifting demands of the academic community, the company expanded its offerings. Presently, Editage provides a comprehensive suite of services aimed at facilitating the effective dissemination of research outcomes. This includes everything from final manuscript editing to managing responses to peer review comments and creating graphical abstracts or conference materials. The goal is not merely to edit papers, but to evolve into a partner that supports researchers throughout the entire process of bringing their work to publication.

Embracing the Power of AI with Paperpal

In light of rapid advancements in AI, researchers now utilize these technologies at multiple stages of their work, from literature search and summarization to organizing research themes and structuring manuscripts. The role of research support has also transformed, evolving from simple editing and improvement of English to streamlining the entire writing and research process, which includes idea organization, drafting, revising, and managing citations.

Cactus Communications has taken significant strides in this direction by launching Paperpal, an AI writing support tool, in Japan in 2023. Paperpal assists researchers in various aspects of manuscript composition, from enhancing English grammar to providing instant feedback on written material. This allows researchers to relieve some of the burdens associated with writing, ultimately leading to a more efficient drafting process.

A Dual Approach: Experts and AI Working Together

Despite the capabilities of AI in organizing information, drafting letters, and enhancing English expression, there remains an essential need for expert oversight in academia. AI-generated text may inadvertently contain inaccuracies, misleading citations, or phrases that are ill-suited to a specific academic context. Hence, the role of seasoned professionals in verifying the accuracy, logical coherence, and appropriateness of content remains crucial in the final stages of submission and dissemination.

Editage employs a cadre of experts, including PhD holders and BELS-certified professionals, to ensure that research motives, specific domain knowledge, and journal requirements are thoroughly addressed. By combining the rapid, efficient AI assistance from Paperpal with nuanced reviews by seasoned professionals, Cactus Communications effectively balances writing efficiency and the quality and reliability of research outputs. This holistic support structure caters to a variety of researchers’ needs, leveraging the strengths of both AI and human expertise.

Future Outlook

As AI technologies continue to evolve, so too will the tools available for academic support. The importance of accurate and credible research outcomes will escalate, further underscoring the significance of expert guidance to articulate researchers' intentions appropriately.

Moving ahead, Cactus Communications is committed to adapting its offerings in response to the shifting landscape of researcher needs and traditions. The company will consistently refine both Paperpal's AI-driven support and the expert services from Editage. By combining these two approaches, Cactus aims to foster an environment where researchers can produce high-quality results and successfully disseminate their findings on global platforms. With the achievement of this recurring No.1 status motivating their efforts, Cactus Communications strives to remain a trusted partner for researchers into the future.

Survey Overview

- Survey Agency: Tokyo Shoko Research Co., Ltd.
- Survey Focus: Sales figures for English editing services
- Survey Period: April 2025 – March 2026
- Survey Context: Across Japan

Special Campaign

To celebrate this five-year achievement, a limited-time campaign is running from August 4, 2026, to August 31, 2026. This campaign is aimed at expressing gratitude to researchers, offering various services, including writing and submission support, post-AI editing, and production of visual abstracts and presentation materials.

For more information about Cactus Communications and its services, visit Cactus Communications, Editage, and Paperpal.