#United States #Miami #Drew Barrymore #MSC Cruises #Orlando Bloom

MSC Cruises Unveils First Big Game Commercial with Drew Barrymore and Orlando Bloom

MSC Cruises, noted as the third-largest cruise line globally, has revealed an exciting update: the famed actors Drew Barrymore and Orlando Bloom will star in the brand's inaugural Big Game advertisement. This 60-second spot will serve both to showcase the luxurious features of the new MSC World America and to highlight the unique blend of European styling and American comfort that MSC Cruises offers.

Scheduled to debut on the significant night of the Big Game in April 2025, the commercial will encompass a fun-filled vacation experience aboard MSC World America. The spot promises to provide audiences a glimpse of what awaits on this impressive cruise line’s flagship vessel, which begins sailings from Miami.

Drew Barrymore, the celebrated actress and host of her own talk show, shared her excitement about partnering with MSC Cruises. She emphasized the importance of travel in creating lasting memories for families. Barrymore stated, "I am so proud to work with MSC Cruises, which is a company that makes it possible for people and families to get to see the world. They take care of all the planning and make it beautiful and joyful!" She believes this collaboration will not only showcase the beauty of cruising but also enrich the experience of traveling, especially for families.

On the other hand, Orlando Bloom expressed his honor in joining the campaign. “This is my first Big Game commercial, and I'm flattered to partner with such a prestigious brand,” he said, pointing out the elegance and enriching experiences that MSC World America promises. The ad depicts the two stars having fun together while enjoying exclusive amenities aboard the ship, including a playful performance in the MSC Yacht Club's Top Sail Lounge where they entertain viewers with a lively rendition of the campaign's signature tune, "Holiday."

The project has been crafted by the award-winning agency, Highdive, aiming to underline the dual essence of Wilson America while capturing the lively chemistry between Barrymore and Bloom. The campaign is intended to share the unique features of MSC World America, positioning it as a standout choice among cruise options available today.

Marking the beginning of an exhilarating chapter for MSC Cruises in North America, this campaign unveils an array of premium experiences available on board the MSC World America. The ship, launching on April 9, 2025, from PortMiami, will offer diverse itineraries including seven-night Eastern and Western Caribbean cruises. Highlights of this journey will include the stunning Ocean Cay MSC Marine Reserve, with its pristine beaches and abundant activities.

MSC World America is designed to cater to a wide spectrum of travelers, featuring:

• - Seven unique districts aimed at providing choices for every kind of vacationer.
• - Nineteen distinguished dining venues, featuring the exclusive Eataly restaurant—an unparalleled culinary experience at sea.
• - Eighteen vibrant bars and lounges, including the innovative All Stars Sports Bar and The Loft comedy club.
• - The Harbour, a newly created outdoor space for families complete with a water park and various dining options.
• - An expansive outdoor promenade lined with shopping and dining options as well as breathtaking ocean views.
• - The three-level World Galleria, bustling with activity and ample lodging, shops, and restaurants.
• - The largest MSC Yacht Club in the Caribbean, providing an exclusive luxury experience with enhanced amenities.

The launch of MSC World America at the new MSC Miami Cruise Terminal, the largest cruise terminal globally, marks a significant milestone in MSC Cruises' expansion strategy. A long-established leader in the European market, MSC Cruises is now looking to solidify its presence further in North America with exciting itineraries planned, including new routes from Galveston, Texas, and upcoming excursions to Alaska by the summer of 2026.

To find out more about MSC Cruises and the offerings of MSC World America, click the links to their respective websites. This Big Game commercial is more than just an advertisement; it's a glimpse into the unparalleled experiences that await cruise guests in the coming years.