OYE Fest 2025: Atlanta's Biggest Celebration of Latin Music and Culture Approaches

Get Ready for OYE Fest 2025!



In just two weeks, the excitement is building as OYE Fest 2025 prepares to take over downtown Atlanta. Scheduled for Saturday, October 4th, this festival is not just any event—it's a vibrant celebration of Latin music, food, and culture that promises to bring together thousands of attendees for an unforgettable day. As the Southeast's premier Latin music festival returns, it does so with an impressive lineup and a commitment to showcasing everything Latinx culture has to offer.

A Stellar Lineup of Artists


This year’s festival will feature an array of chart-topping and influential talents from the Latin music scene. The lineup boasts iconic reggaetón duo Alexis y Fido, marking their return to Atlanta after more than a decade. They will share the stage with Puerto Rican musical sensation Alvaro Díaz, recognized globally for his innovative take on urban Latin music. The festival also welcomes activist and rapper Snow Tha Product, famed for her contributions to the Hamilton soundtrack and her advocacy for immigrant and LGBTQ+ rights. Additionally, viral TikTok star Macario Martinez and genre-blurring artist PabloPablo will perform, among over 15 other artists, DJs, and dancers who represent Atlanta's thriving Latinx community.

Culinary Delights from Latin America


OYE Fest 2025 will be a feast for the senses, particularly for those who love to explore diverse flavors. Guests can embark on a gastronomical journey through Latin America, sampling the culinary offerings of top local vendors. From El Super Pan, renowned for its innovative Latin sandwiches at Ponce City Market, to Smoke Friends, serving mouthwatering BBQ with a Latin twist, and Mrs. Rosas with her authentic home-style recipes, the food options are extensive. Moreover, the Vice Taco Truck promises creative street tacos, solidifying the event’s reputation as a go-to destination for foodies.

Supporting Latinx Artisans


Beyond music and food, OYE Fest plays a significant role in promoting Latinx-owned businesses and artisans. Attendees will have the opportunity to shop from several marketplace vendors, including Made by Mars for striking jewelry and accessories, Trazos y Colores PR showcasing handcrafted Puerto Rican art, Altare ATL featuring culturally themed streetwear, and Forever Linked ATL, known for its custom jewelry and designs. This marketplace emphasizes community and cultural expression through art and fashion.

Elevate Your Experience with VIP Access


For those looking for a more luxurious experience, Altos Tequila is hosting the OYE Fest VIP Lounge—an exclusive area designed for those who appreciate premium offerings. This lounge will feature tequila tastings, plush seating, and unique activations that focus on tradition and contemporary culture, making for an immersive experience.

Gratitude to Sponsors


OYE Fest 2025 is made possible due to the generous support from sponsors like Tickeri, a Hispanic-owned ticketing service that connects communities via live events, and Altos Tequila, which enhances the festival's VIP experience by reimagining craftsmanship and culture.

More than a Festival: A Cultural Movement


Margarita Rios, the founder of OYE Fest, articulates the event’s essence, stating, “OYE Fest is more than just music — it’s a space for families, artists, and communities to unite in celebrating Latinx culture. Together, we are one, and this year we intend to be louder, prouder, and more united than ever.”

Event Details


  • - Date: Saturday, October 4th, 2025
  • - Gates Open: 1:00 PM
  • - Music Starts: 1:00 PM
  • - All Ages Invited (children under 10 enter for free)
  • - Location: 550 Mitchell Street Southwest, Atlanta, GA 30314
  • - Tickets: Starting at $60 — Purchase Here

Watch the amazing moments from last year’s festival in the 2024 Recap Video.

About OYE Fest


Founded by passionate Latinx organizers, OYE Fest stands as Atlanta's flagship Latin music and arts festival. It serves as a celebration of music, food, art, and activism—amplifying Latinx identity while fostering safe and inclusive spaces for all. OYE Fest is not just a festival; it’s a heartfelt movement geared towards making a significant cultural impact in the community.

For media inquiries, artist interviews, or partnership opportunities, you can contact us via email at [email protected] or visit our official website at www.oyefest.com. Get ready for a day filled with joy, music, and community spirit at OYE Fest 2025!

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