AI-Powered App 'AI 10 Clues' Transforms Custom Suit Shopping Experience

Revolutionizing the Custom Suit Journey with 'AI 10 Clues'

On January 31, 2026, Konaka Co., Ltd. is set to unveil its groundbreaking application, 'AI 10 Clues', aimed at simplifying the process of choosing custom suits. This innovative app is a creation of 'SUIT SELECT', a brand known for its commitment to real suits, spearheaded by CEO Kensuke Konaka, based in Yokohama, Japan. The goal? To enhance user experience by minimizing decision fatigue when selecting custom suits.

The Challenge: Decision Fatigue in Custom Suit Shopping

Custom suits often bring higher satisfaction levels compared to off-the-rack options, thanks to the unique fit and fabric choices. However, many potential customers shy away from ordering due to the overwhelming nature of the selection process. Challenges include:

- Lack of imagination when only presented with small fabric samples.
- The multitude of choices can lead to prolonged decision-making periods.
- Variation in recommendations from sales staff may create confusion.

In response, 'SUIT SELECT' aims to alleviate these issues fundamentally by implementing a model where the decision-making process is delegated to an AI system through 'AI 10 Clues'.

How Does 'AI 10 Clues' Work?

Using the app involves answering just ten questions related to the user’s profile. These questions include:
1. Gender
2. Age
3. Height
4. Weight
5. Body Type
6. Preferred Silhouette
7. Purpose of the Suit
8. Desired Suit Image
9. Key Considerations
10. Budget

Based on the responses, 'AI 10 Clues' swiftly provides tailored recommendations for fabric, buttons, and lining options. This significantly reduces the time required for the most time-consuming part of the custom suit ordering process.

AI Over Human Recommendations

One of the key differentiators of 'AI 10 Clues' is that it relies on AI for recommendations rather than solely on the sales staff. The app boasts a comprehensive data set of available custom items and integrates insights learned from professional sales staff to eliminate personal biases. This allows 'AI 10 Clues' to offer logical and consistent recommendations based on trends and current data, delivering an unparalleled level of confidence in the decision-making process.

Visualizing the Future Look

In just about 30 seconds, users can see themselves in the suggested suit thanks to an input photo feature. The app generates realistic images of the user wearing the recommended attire, which significantly diminishes the anxiety often felt prior to purchasing. If a user opts not to upload a photo, the AI generates an estimate based on the inputs provided.

Experience 'AI 10 Clues' in Stores

Starting on January 31st, every 'SUIT SELECT' location will offer customers the chance to use 'AI 10 Clues' on iPads available at the stores. This accessibility ensures that shoppers can enjoy a premium ordering experience even with limited time.

Transforming Custom Suit Shopping into a Seamless Experience

At its core, 'AI 10 Clues' isn’t just about technological advancement; it addresses the real struggles associated with custom suits, such as time constraints and decision fatigue. By streamlining the selection process, 'SUIT SELECT' aims to evolve the way people approach custom suits, making it more approachable and enjoyable.

About 'SUIT SELECT'

Founded under the theme of enjoying the selection process, 'SUIT SELECT' is designed to prove that choosing and enjoying suits can go hand in hand. It combines rational decision-making with a fun shopping experience, reimagining the entire custom suit purchase process.

More details can be found on their website and through their online shop.

Konaka Co., Ltd. remains committed to enhancing customer convenience and service quality, ensuring that your suit shopping experience is both enjoyable and satisfying.