WhO to Showcase Innovative Wallpaper Designs at BAMBOO EXPO 24

The esteemed wallpaper brand, WhO, a part of the Nozawa Group based in Shinjuku, Tokyo, is set to exhibit at the BAMBOO EXPO 24, a prominent event dedicated to showcasing the latest products and materials in space design. Scheduled for December 11-12, 2025, the expo aims to gather professionals in the industry to explore the latest in interior and exterior materials.

This year, attendees can expect to see various groundbreaking designs, including new colors from the renowned design firm NOSIGNER. This innovative firm, established by design strategist Eisuke Tachikawa in 2013, focuses on uncovering hidden social potential through design, aiming for a vision of creative co-evolution. These new colors are inspired by everyday paper products such as craft paper and sticky notes, embodying a warmth that seamlessly blends into various spaces, enhancing their welcoming atmosphere.

At the expo, WhO will also present a special project in collaboration with the regional cultural trading company Unagi no Nedoko, showcasing the traditional craft of Kurume Kasuri from the Yame region of Fukuoka. This project reimagines the fabric into unique wallpaper designs, emphasizing the region's rich heritage.

One of the highlights of the first day is the debut of new patterns from Spaghetti Wall, an Italian wallpaper brand that has made its mark by defying conventional boundaries through creative collaborations. With modern and dynamic designs, these patterns are crafted to resonate with architectural elements and offer a three-dimensional visual experience, ensuring they stand out while also fitting into diverse spaces.

In addition to these features, visitors can explore a range of samples reflecting various spatial expressions through the latest designs and collaborations, part of the PATTERNS series which combines dynamic configurations with textural materials. This series aims to provide modern yet accessible designs that could transform any interior.

Event Details for BAMBOO EXPO 24

- Date: December 11-12, 2025
- Time: 11:00 AM - 8:00 PM (with a Party Night from 6:00 PM to 8:00 PM)
- Venue: Tokyo Metropolitan Industry Trade Center Hamamatsucho, 5th Floor Exhibition Hall
- Location: 1-7-1 Kaigan, Minato, Tokyo
- Entry: Free (Pre-registration required at BAMBOO EXPO Registration)
- Booth: F-1
- Organized by: BAMBOO MEDIA Co.Ltd.

Don’t miss the chance to witness the latest in wallpaper design at BAMBOO EXPO 24, where tradition meets innovation, providing an engaging experience for all design enthusiasts!