TCL Welcomes Team Ambassadors Joy Beune and Alex Vinatzer at IFA 2025 in Berlin
TCL Welcomes Team Ambassadors Joy Beune and Alex Vinatzer at IFA 2025 in Berlin
On September 6, 2025, global consumer electronics leader TCL proudly hosted its ambassadors, Joy Beune and Alex Vinatzer, during the prestigious IFA 2025 event in Berlin. This gathering celebrated the essence of sport, innovation, and Olympic spirit through engaging activities around TCL's groundbreaking technology and products.
Joy Beune, a world champion speed skater from the Netherlands, and Alex Vinatzer, an accomplished alpine skier from Italy, represent the upcoming generation of European athletes. Their presence at IFA 2025 marked the kickoff of their official partnership with TCL, emphasizing the brand's commitment to greatness through sport and cutting-edge technology. Both athletes interacted with fans, explored TCL's latest product innovations, and participated in activities that celebrated performance, design, and Olympic values.
During their time at TCL's NXTHOME™ zone, Joy and Alex had the opportunity to experience some of TCL's flagship products. These included the impressive LED C9K Premium QD-Mini television, the immersive Z100 FlexConnect sound system, the smart FreshIN 3.0 air conditioning unit, and a state-of-the-art washing machine and built-in refrigerator. Engaging in social media content creation and media interviews, they shared insights on how they overcome challenges on and off the tracks, alongside discussions on the role of technology in their daily training and recovery routines.
This event is aligned with TCL's global Olympic and Paralympic partnership with the International Olympic Committee (IOC), focusing on home audiovisual equipment and household appliances up until 2032. This partnership highlights TCL's dedication to uniting and inspiring people across cultures and generations through sport's powerful influence. TCL's products are set to create unique experiences for fans and athletes, whether through digital screens at the Winter Olympics or appliances in the Olympic Village.
Joy Beune expressed her enthusiasm, stating, "Participating at IFA 2025 with TCL and experiencing their latest innovations has been amazing. The energy at the booth, engaging with fans, and seeing how TCL technology can simplify everyday tasks has truly inspired me." Alex Vinatzer added, "TCL's message of inspiring greatness resonates with what it truly means to train, compete, and improve as an athlete. I am proud to be part of Team TCL and look forward to what this partnership will bring.”
As the partnership unfolds, both athletes will actively contribute to TCL's upcoming marketing campaigns leading up to the Winter Olympics in Milano Cortina 2026.
About TCL
TCL Electronics is dedicated to research, development, and manufacturing of consumer electronics, including televisions, audio devices, smart home products, and household appliances. Combining thoughtful design with innovative technology to inspire greatness, TCL's product range is equipped with essential features and meaningful experiences. As one of the world’s largest consumer electronics brands, our vertically integrated supply chain and state-of-the-art display panel factory enable continuous innovation. For more information, please visit TCL's website.
TCL is a registered trademark of TCL Corporation. All other trademarks are the property of their respective holders.
Topics Consumer Technology）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.